Lighting control is crucial in film and television production, directly influencing the quality of each shoot. The Godox KNOWLED app emerges as a game-changer, providing an efficient and intuitive lighting control tool that incorporates the latest technological innovations.
TotalMedia’s AI exploration for broadcasting
The world of broadcasting has seen incredible change, from silent films to the high-definition digital content we enjoy today, accessible across various platforms. Now, the industry appears ready for another exciting evolution, driven by the potential of Artificial Intelligence. TotalMedia is actively involved in this exploration of AI’s possibilities for broadcasting. We focus on using AI to enhance various aspects, aiming to improve efficiency, audience engagement, and creative freedom. We believe our solutions can contribute to shaping how audiences experience media in the future.
HPE – Is sustainability compatible with AI in the media and entertainment industry?
When none other than Tyler Perry halts an $800 million studio expansion after seeing a text-to-video AI demo, you know something major is happening in media and entertainment. AI isn’t new to the industry—Netflix has used machine learning (ML) to serve up recommendations since the early 2000s—but generative artificial intelligence (GenAI) is changing more than distribution and marketing. GenAI is primed to change how film, television, and music are imagined and produced.
NStarX – Can GenAI help with better visibility on the outcome of film making?
Financing Movie Making requires convergence of investors, bankers and several financial institutions coming together. The entire movie making process is complex across the lifecycle of pre-production, production, post-production, distribution etc.
As a producer of a movie, the intent is to ensure the success of the content (movie) and make financial profit. The entire moving making process results in a lot of data generation (from scripts, marketing assets, actors, posters, trailers, props, exchange of information, ideas and so many other aspects across the lifecycle).
Can AI or GenAI help with finding patterns through the latitude of data across the movie making lifecycle? Can it help with prediction of success of movies that allows producers, directors, financiers to take informed and wise decisions for moving making? NStarX Data Scientists have been looking at this problem for a while now!
Aximmetry Technologies 3D cleanplate feature – NAB 2023 BaM Award winner – Create
The essence of virtual production is to present a perfect illusion of reality. Aximmetry virtual production platform has to create a close to perfect virtual environment in real-time to be able to immerse viewers in the virtual world. To preserve this illusion of reality for the audience the 3D background has to move in sync with the real camera. This is the reason why most advanced production facilities use camera tracking today and this is why the Aximmetry software is compatible with all camera tracking solutions.
5G and the Future of Broadcast – BT Media and Broadcast
2022 was a ground-breaking year for BT Media and Broadcast, characterised by many firsts. Namely, using the power of 5G technology to deliver truly engaging broadcast experiences, placing sports fans at the very heart of the action.
Vislink 5G Wireless Camera Technology Supports New Broadcast Innovations
Wireless camera systems provide the freedom to roam a live event, to get to the heart of the action and offer high impact shots to the event director. Wireless camera systems have a reputation for delivering high and guaranteed quality images with very low end-to-end latencies – enabling the director to have the creative freedom to cut between camera systems at will.
Creating XR content
XR is one of the trendiest and most recent flavours of Virtual Reality, and many understand it as the usage of virtual backgrounds, displayed on large LED video walls, for movies, drama, or live events. However, the concept of XR (Extended Reality) goes far beyond these applications, which are often spectacular, but also do not take advantage of the many possibilities this technology can provide.
Market-first: Embedding video origin timestamps in ultra-low latency live streams using KLV
Videon’s video Edge computing platform leveraged KLV metadata to deliver ultra-low latency live video streams enhanced with accurate video origin timestamps for the first time.
MediaTech Radar – Content Creation and Production
MediaTech Radar is a bi-weekly newsletter put together by IABM’s Head of Knowledge Lorenzo Zanni. It focuses on a spotlight topic in MediaTech and reflects on a series of past, present, and future business developments in the industry. In this edition, our spotlight topic is Content Creation and Production.