This Briefing focuses on identifying the most important investment drivers in content distribution & monetization derived from a mixture of sources, including survey data on technology priorities, company announcements, and financial data.
Adoption Trends: Cloud
IABM Adoption Trends reports annually track the adoption of specific emerging technologies within the broadcast and media sector.
Clear thinking about cloud playout and the customer advantages
Cloud playout is not a new idea; it’s been discussed in our industry for at least a decade, including early attempts at creating and supplying solutions. But it’s only more recently that it has become a reality and it’s certainly an important part of the future. Globecast is leading the way.
