The time when news broadcasters used social media as a ‘nice-to-have’ publishing platform has well and truly passed. Digital OTT and social media platforms are now mainstream and are the front line in the battle for audiences. Wildmoka has produced a report that analyzes the social media strategies adopted by the following nine major news broadcasters during the week of the 2020 US Elections: NBC News, MSNBC, CNBC, Fox News, ABC News, CBS News, CNN, as well as two leading European broadcasters, Sky News (UK) and Altice BFMTV (France).
As the AoIP debate continues to confuse and delight in equal measure, what is clear is different scenarios require specific solutions. So is there a solution that encompasses open standards and existing proven AoIP technologies to the benefit of all?
The popularity of OTT broadcasting is really helping to drive the growth of immersive content, and this presents both opportunities and challenges for the broadcast audio world. Mixing in immersive allows the audio engineer to create a sense of envelopment and realism like never before, but as channel count and mix complexity increases, the importance of neutral, uncoloured studio monitoring with precise imaging becomes even more important. At Genelec we’ve long been involved with designing monitoring systems that are scalable from stereo to surround to immersive, so here we’ll examine some of the principles of immersive audio, and some of the considerations that audio professionals need to be aware of.
iNDEMAND distributes premium Video-on-Demand (VOD) and Pay Per View (PPV) entertainment to more than 200 North American TV operators, with a reach of more than 60 million homes. This includes movies, TV shows, events, boxing, wrestling, MMA, and digital out-of-market subscription professional sports packages for MLB, NBA, NHL, and MLS.
Latest EVS VIA and Media Infrastructure solutions underpin BLAST’s new mobile esports production flypack BLAST the global esports media network delivering world class entertainment experiences, has selected EVS’ market-leading VIA and Media Infrastructure solutions as the backbone of its new esports production flypack. The mobile solution is designed so that BLAST can produce its own live gaming events in-house. With the Covid-19 lockdown impacting mass gatherings, the flexibility of the EVS live production workflow is enabling the esports giant to put on online-only events instead.
Why Test ST 2110 Devices?
A SMPTE ST 2110-networked environment must deliver all of the benefits of an IP infrastructure – with the predictability of SDI – in order for it to be useful. This challenge can be met only when the infrastructure is well-managed and edge devices respect specifications. A rogue ST 2110 device may not deliver as expected, which would be bad enough. More importantly, it could adversely affect other functioning devices and lead to unpredictable general failure, which could be catastrophic.
With this in mind, the first step to take after acquiring a new ST 2110 device for a broadcast network is to make sure that it is a good “network citizen.” A good network citizen will not affect the network or disrupt operations when it is directly connected to an on-air production environment. The second step is to actually test the promised functionality and its compliance to SMPTE standards and industry norms. For example, a production environment that is architected around ST 2022-7 redundancy would be very poorly-served if devices do not actually support the ST 2022-7 specification properly – which could ultimately lead to disruptions.
It is important to understand that some devices might actually work well in a small synthetic setup, but fail when put into a real working environment. Due to a number of unaccounted variables, a simple pass-fail test may not be sufficient to make informed decisions on choice of equipment. For example, network packet timing is very different when several transmitters are sending to one receiver compared to a single transmitter sending to a receiver. The timing of a sender is also different if it sends a single ST 2110 flow vs. several flows. Another typical testing pitfall is the dependence on one kind of transmitter. A receiver might work great with a narrow gapped transmitter – like an SDIto-IP gateway – but not work well with a wide linear transmitter.
At first glance, issues like these may not appear to be a problem if the environment may only contain narrow gapped devices. However, knowing the functional boundaries of a working environment is critical to maintaining future expansion. Misinformed decisions taken today may limit future capability and possibilities, (e.g. supporting wide senders). To pre-empt this, it is advisable to build up a test suite that pushes the test boundaries for imperfect, but sufficiently good cases. It is only with these types of tests that informed decisions could be made, eventually leading to judicious ST 2110 device purchases, safe device firmware/software updates, and beneficial service agreements.
This session will explore how 5G offers data rate increases both upstream and downstream, as well as the ability to manage data on the 5G connections in a more sophisticated manner than ever before. The key role 5G plays in reducing latency; through the development of new standards, it is now possible to reduce latency within live video to a matter of seconds by using multicast ABR within the CDN to the edge and leveraging edge processing within the network.