Primestream Infrastructure Drives Long-Term Remote Production Workflows for Cisco Global Television
A pioneering leader in information technology, Cisco Global Television is well-known for its technologies and product lines enabling collaboration and remote workflows. Two examples are the Webex video conferencing platform and the TelePresence SX80 product line, which works almost like a very low-latency “satellite in a box” for video collaboration. The company’s corporate video production arm, Cisco Television, produces about 1,500 broadcasts a year including around 250 external productions for audiences around the world. Cisco TV productions range from the Cisco Live tradeshow, Cisco Partner Summit, and Impact national sales meeting to product launches, webinars, and events such as those for the Cisco STEM program.
For several years, Cisco TV has relied on a comprehensive infrastructure of Primestream solutions to manage and automate all corporate media operations from capture and ingest through to delivery. Primestream’s Workflow Server manages ingest and automated master control playout, working in concert with the Primestream Xchange™ media asset management (MAM) platform.
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The need for effective corporate communication is growing as workplaces expand and become more dispersed. Corporate video production has become mainstream for today’s employee education, training, corporate communication, marketing, and advertising, helping to improve overall communications and reduce costs. As larger amounts of high-quality video content is produced, stored, and managed by modern enterprises, corporate media professionals are seeking many of the same high performance file storage solutions used by large film studios and media production companies to render, edit, and archive their video workflows.
Qumulo’s file data platform meets the needs for today’s corporate video content production and storage on-prem or in cloud environments; providing a modern infrastructure employing flash-first or all-NVMe platforms which can handle the toughest 4K or 8K workloads. The file system’s simple modular design enables limitless scalability to manage ever-growing capacities and retention requirements. Qumulo provides multiprotocol support for NFS and SMB to seamlessly integrate with existing enterprise networks and video editing applications. Qumulo enables organizations to build and enhance multi-site collaboration with unified data accessibility. With Qumulo, organizations can transition to hybrid cloud environments, or burst existing workflows to the cloud to accelerate productivity, when needed. In addition, Qumulo provides robust data protection, with the economics of archive storage, to protect valuable digital content.
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Qumulo’s hybrid file software and cloud data services provide a modern infrastructure for data-driven media and entertainment organizations, and meets the needs of today’s in-house and remote creative teams for post-production, animation and visual effects, games production, broadcast, and corporate video production.
Qumulo’s file system provides reliable, high-performance data access to speed creativity and collaboration, as well as robust management, storage and protection for petabyte levels of HD, 4K and 8K content across on-prem, and public cloud environments. Qumulo’s file system is designed to provide support and visibility for billions of files, with easy scalability to enable rapid growth and expansion.
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Industrial Brothers– a full-service animation studio that creates and produces its own children’s content– thrives on a collaborative model with its artists working together in close physical proximity. When the studio needed to implement remote working for its team members due to the pandemic, Qumulo stepped in to recreate the studio experience and deep collaboration with production in the cloud. Within days, Qumulo’s file data platform replicated Industrial Brothers’ creative workflows on the AWS cloud, enabling the artists to keep production timelines on track.
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There are times when you want to store data and performance is a non-issue. You need to keep the data (e.g., to meet regulatory requirements or “just in case”), but you don’t need to retrieve it on a regular basis or rapidly. And then, there are times when you need to store data and then locate it and retrieve it quickly. And, of course, you want to make absolutely certain that your data is securely preserved.
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