Data driven decision making – what does it really mean?
What separates the terms ‘decision’ from ‘choice’? The general consensus is: judgement and deliberation.
With accurate data comes great opportunities
Data metaphors are a dime a dozen today, but they do make a point. Data is truly the driving force in today’s business world, where insights on consumer behaviour drive go-to-market strategies. Nowhere is this more apparent than in the highly competitive Media and Entertainment industry, where viewership trends rule the roost.
Harnessing technology to leverage the power of data in AVOD
Mark Moeder is the CEO of Symphony MediaAI, a US-based company specialising in revenue optimisation technology for media and entertainment. Symphony MediaAI has been at the forefront of revenue optimisation for over thirty years and has earned a reputation as the most trusted name in the industry.
Adoption Trends: Cloud
IABM Adoption Trends reports annually track the adoption of specific emerging technologies within the broadcast and media sector.
Why dynamic analyst relations is pivotal to business success
This report is based on in-depth interviews with top technology industry analysts, including Karsten Weide (IDC), Maria Rua Aguete (Omdia), and Guy Bisson (Ampere Analysis).
Content Management & Support: State of the Industry
This Briefing focuses on identifying the most important investment drivers in Manage & Support, including the move to cloud-based platforms and data-driven workflows.
In Conversation with Asharq News and Newsbridge
In this IABM TV interview, we are joined by Kathey Battrick (Senior Manager - Library & Media Management at Asharq News), Philippe Petitpont (CEO at Newsbridge) and Rachel Cooper (Marcom Manager at Newsbridge).
CP Cases reaches 50-year milestone
It was been a long and interesting road to the 50-year milestone, a journey that we are proud to share in this momentous year.
In The Hub Ep 48 – The Resurgence of Film – w/ Adrian Bull
This week, we're joined by Adrian Bull from Cinelab London - the only full-service film laboratory in the UK. Adrian talks us through the re-emergence of film in popular media, the importance of independent cinemas and his predictions for the future of the broadcasting industry.
Challenges of Managing Risk and Complexity in Modern Content Workflows
Alex Timbs, Senior Business Development Director at Dell Technologies talks to James Bourne, Cybersecurity Auditor and Assessor at Groundwire Security.