The global pandemic has acted as a catalyst for the surging demand for virtual production (VP). Once the preserve of high-end films, this approach has made its way into TV series, such as the Mandalorian and the Lion King – both shot in LED/green screen studios – and even live television, as we saw with BBC Sport’s virtual studios for its coverage of the recent Summer and Winter Games.
Technology & Trends Roadmap Part 1
A cool feature of the IABM Technology and Trends Roadmap is that at a high level it gives us a visual overview of the anomalies and irregularities within our industry that directly affect growth and profitability. Our panel will examine these conflicts and how they affect business and risk. Part 1 will take on the three areas of: Distributed Infrastructure (Home Studios, Backhaul, Workstations, Cloud Production Switching), Compute and Storage (GPU, CPU, FPGAs, NVME, PCIe, SSD), along with Security.
Embracing new technology so workflows, content & creativity flourish
In this session, we discuss how WNYC and Broadcast Bionics together delivered continuity of both content and creativity during the challenges of the pandemic and how workflows pioneered, lessons learned and technologies tested under lockdown will inform the creative and technical design of future production facilities.
IABM Member Profile: farmerswife
Our story begins in 1999, when Mads Linden (co-founder of Chimney Pot, Sweden) could not find a product that solved their problems with managing resources, projects and people in a unified way. Mads picked up a book and the decision was made to start developing what today has become farmerswife – the scheduling system of your dreams!
But why are we called farmerswife?
Embrace, a French software vendor that automates systems and connects people, happily joins the IABM community!
Embrace produces software designed for the content creation industry that helps solve operational workflow pains by implementing user-centric solutions.
Content Chain Trends: Content Infrastructure & Storage
Our latest Content Chain Trends Report: Content Infrastructure & Storage discusses major macro business and tech trends, as well as their effects on products and services in Connect & Store. The COVID-19 pandemic accelerated the adoption of cloud technology, enabling decentralized remote production, and pushed media businesses to invest more in IP connectivity. This report also analyzes the growing popularity of interactive and immersive experiences driving investment in cloud computing, as well as 5G to achieve low latency. Highlights of this report: The pandemic has accelerated the move to remote production, changing the architecture of the production model from centralized to decentralized. The decentralization of resources and shift to remote production increased investment in cloud and IP-based workflows, enabling shared access and collaboration. The pandemic has also accelerated the move to the direct-to-consumer business model, causing a decline in satellite revenues. The move to direct-to-consumer is driving the demand for interactivity and immersive experiences. The growth of streaming audiences is increasing latency, thus shifting the investment focus of media companies to low-latency technologies, such as edge computing via cloud and 5G. View the interactive report below, or click here to access the PDF version.
What Can Newsrooms Gain from the Cloud?
Today’s newsrooms are facing unprecedented challenges. While newsroom workflows are always in a state of flux, competing to adapt to new and emerging technology and storytelling practices, the COVID-19 pandemic took one aspect of the evolution in an unexpected direction. Faced with social distancing mandates, many newsrooms instructed staff to work from home.
Media Tech Intelligence Briefing: Scarcity & Resilience
The origin of scarcity was the impact of the pandemic, which drove increasing demand for some resources (components, talent, energy, etc.) while disrupting their supply. This scarcity has been recently exacerbated by the conflict in Ukraine, which has further strained global supply chains and pushed up inflation. This is a risk to all businesses, including media tech suppliers.
Media Tech Intelligence Briefing: Live Sports
As the M&E industry moves to DTC, live sports audience is moving to streaming platforms, forcing media companies to make strategic technology investments and streamline linear to support digital. The demand for ancillary content is leading media companies to create new types of sports content to engage with their customers. The demand for interactivity shifts the focus of M&E businesses to gaming, betting, and other interactive experiences to generate new revenue streams, driving investment in data analytics and better user experience.
MediaTech Radar: NAB Show 2022 Trends
MediaTech Radar is a bi-weekly newsletter put together by IABM’s Head of Knowledge Lorenzo Zanni. It focuses on a spotlight topic in MediaTech and reflects on a series of past, present, and future business developments in the industry. In this edition, our spotlight topic is NAB Show 2022 Trends.