IABM Media Tech Intelligence Briefings are data-driven snapshots of specific media industry trends, sectors, and technologies.
IABM Media Tech Intelligence Briefings provide a continuous flow of evidence-based market information to IABM members and Global Engaged Partners.
Announcement of the Consume BaM Award® Winner from the IABM Awards Ceremony 2020.
Industry surveys show that if a page takes more than 3 seconds to load, over 50% of users will terminate the visit. From social media to online shopping, the content we consume on the internet is becoming increasingly personalized, interactive, and dynamic. In this blog post, we are going to talk about how content delivery networks accelerate dynamic content.
IABM Sector Trends Reports track developments in technology adoption, usecases, and workflow models in different sectors of the media industry.
Announcement of the Monetize BaM Award® Winner from the IABM Awards Ceremony 2020.
Rugby is one of the most popular sports in South Africa and has been growingin popularity in other African countries, with Morocco, Kenya, Namibia, Zimbabwe, Ivory Coast and others having impressive results.
Rugby Africa is he administrative body for rugby union across Africa, including 38 member nations. It runs several rugby tournaments for national teams, including the Rugby Africa Cup which is the main 15-a-side competition for African nationsal teams. In 2019, Rugby Africa (RugbyAfrique.com) initiated the new Rugby Africa Cup (RAC) international rugby union tournament in a format that was “easier to follow for spectators and more inclusive for teams across the continent”.
Once upon a time, content was all that mattered for a streaming service to be successful.
It’s still the main concern, of course. But with the proliferation of streaming services, it’s no longer enough. Great content at the right price lets you in the game; great quality of experience differentiates you.
But delivering a high quality of experience on an OTT platform can be a challenge. And the challenges are intensifying with the emergence of next-generation video formats – with 4K and HDR entering distribution streams and a potentially embracing surround viewing, virtual and other extended-reality formats, volumetric holographic content and, eventually, 8K.
In 2020, all industries have undergone a sudden “stress test” due to the COVID-19 pandemic. While digital transformation is providing a way out for businesses and organizations, it is bringing the same amount of challenge.
How to transform the business while reducing cost and improving efficiency? How to enhance security measures to protect core data assets? How to protect brands and the customer experience in times of uncertainty? Companies are on the lookout for more comprehensive and efficient digital solutions.
BaishanCloud (Baishan), a global edge cloud service provider specializing in cross-border content delivery and edge security, has upgraded its “Enterprise Secure Acceleration” service to a one-stop solution that will help businesses and organizations to accelerate their digital transformation.
The third day will open with a tale of two specific sectors that were affected by pandemic in both similar and different ways: SVOD and AVOD economics. While streaming in general surged on the back of increased consumer demand, advertising expenditure was hit by the pandemic, impairing the increasing interest in AVOD business models, and consolidating the success of subscription-based economics. However, SVOD remains an expensive proposition given the level of content diversity demanded by consumers as well as the competition in the market. Everyone is looking for some sort of differentiation, which makes AVOD and hybrid models still appealing to media executives. What is the state of the nation now and how are things going to pan out in the future? We will talk to a panel of executives experienced in monetization models to understand this in a session packed with money-related insights.
How to choose a network protocol for live streaming? UDP/RTP, HLS/DASH or SRT – which one is the perfect fit for your live feed? Three typical cases are considered in this video.
