The past decade has seen an influx of digital-native media companies which have thrived completely online. These are companies that have scaled up without the legacy infrastructure that their traditional counterparts have long relied on (and now have to wean themselves off).
The proliferation of digital-native media companies can be largely attributed to shifting demographics and consumption patterns. Today, millennials often dictate the trends and technologies of the time as they form a large part of the consumer base. As a generation, they gravitate towards digital platforms to access information on the go.
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COVID-19 has ripped through the global economy. As people adjust to the new reality of social distancing and remote working, consumer behavior too, has transformed. And, as a majority of global population self-isolates at home , media consumption levels have gone through the roof. According to a recent report from Global Web Index, 87% of US consumers and 80% of UK consumers revealed that they are consuming more content than ever before.
Unfortunately though, these high media utilization rates come at a time when new content production— from live sports to sitcoms and movies—has come to a grinding halt. Cast and crew members are now safely ensconced in their homes, often in separate countries.
But there’s good news too. Progressive incumbents in the media industry have taken creative approaches to cater to viewer demand. For instance, traditional sports are increasingly turning to virtual competitions to keep their fans, sponsors and broadcasters engaged. Major sports and Esports leagues are making it possible for star athletes like Kevin Durant and Charles Leclerc to participate in live tournaments. This lets supporters watch their favorite athletes live, and fills up empty airtime for broadcasters. Even celebrity talk shows are now playing out of hosts’ living rooms and bedrooms .
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Vimond will review a recent esports case study and how using the latest modular cloud-native video content management technology allows the customer to stand out in their marketplace.
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As consumers migrate to OTT streaming platforms, they are demanding a robust library of both live and on-demand content experiences with the same high Quality of Experience as traditional television services. So how do content and OTT service providers stand out? In this presentation, Zixi’s VP of Business Development, Eric Bolten, will explore how to maximize QoE for Live Content Delivery to OTT platforms using IP networks and software-based solutions.
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In this discussion, Yang Cai, the CEO of VisualOn, will share our experiences helping many of the top services and companies worldwide to create the best viewing experience as well as provide engaging, high-quality services with low lifecycle costs.
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This presentation will explain how dynamic video watermarking technology can help pay-TV operators and content owners fight illegal streaming during live events. During the session, attendees will learn about a next-generation watermarking technology that leverages artificial intelligence and machine learning, and employs a unique top-down approach to support both client and contribution use cases, enabling operators to protect content on broadcast, IPTV, and OTT networks. After identifying the source of piracy, the technology takes down the source within seconds.
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In this presentation, compression experts V-Nova and the World Health Organisation, will discuss a successful deployment of V-Nova’s compression technology to optimise their inter-site video contribution. Covering everything from the practical implementation and experiences, to how the use of V-Nova’s software has enabled the WHO to increase the quality and volume of live video links between its international locations and helped to accelerate production under these challenging times.
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In this talk, the current low latency streaming implementations are reviewed, including LL-DASH, LL-HLS and HESP. A deeper understanding of how they perform for different criteria is explained, such as latency, bandwidth, zapping time, scalability, etc., as well as identifying the strengths, limitations and best practices.
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OTT is gaining significant ground as an alternative to traditional delivery platforms as more consumers turn to a plethora of devices to satisfy their appetites for entertainment, news and sports. Broadcasters find themselves seeking reliable and effective monitoring methods to ensure their delivery is pristine, they’re competitive, and viewers remain engaged. This presentation explores all aspects from the basics to the challenges, discussing the technologies and workflows of probing and monitoring for OTT services.
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Steve Russell, Head of Media Management & OTT Portfolio at Red Bee and Eva Thunell, Founder of Shortly, talk about how Shortly uses the Red Bee OTT services to create a distribution platform that enables short filmmakers and film festivals get their services in front of consumers around the world, starting with the origins of Shortly, their goals and how to launch an OTT service in partnership with Red Bee.
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