The Switch makes ‘Graduate Together’ a reality for Class of 2020 during lockdown LeBron James Family Foundation, XQ Institute and the Entertainment Industry Foundation needed to deliver seamless feeds of ‘Graduate Together: America Honors the High School Class of 2020’, a mass virtual graduation ceremony for high school students across the US in the face of lockdown due to COVID-19

View More

All news organizations – broadcast, cable, print, digital native, radio – have become multimedia platforms, and they compete not just against each other but against every other form of screen time. What news organizations really need to focus on – more than ever – are the dramatic shifts in audience behavior and the fierce competition for screen time. They need the agility to experiment with different platforms, formats and tones of voice in order to reach fickle young audiences. Recent studies by the Reuters Institute and SmithGeiger, an international research and consulting company, underscore the need for media companies to make their products more relevant and fun – and more readily available.

View More