Recent research shows that 25% of CEOs come from a marketing or sales background. In this session, we hear about the personal experience of Jeff Rosica (Chief Executive Officer & President of Avid) who has been on the journey from CMO to CEO. In addition, we take a wider look at the skills, tools, knowledge and insights that are necessary to move up into Board positions and CEO roles.

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To prepare for the official launch of Genelec’s new GLM 4 loudspeaker manager software, this first of 6 tutorials will start to guide you through every stage required to setup, calibrate and control a studio monitoring system so that it provides a true ‘Sonic Reference’, helping you produce mixes that translate consistently to other rooms and playback systems.

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