Media and entertainment is a well-established industry, with a heritage to be proud of. But maintaining a pivotal role in the consumer landscape for several decades comes with a unique set of challenges. As media and broadcast has evolved from a handful of linear channels through to a multi-platform ecosystem, more content needs to be reformatted and repurposed to reach an increasingly fragmented audience.
Long-established media organizations that serve up our favorite films and episodic content are often sitting on an enormous amount of valuable media that could be the key to unlocking new revenue opportunities, whether it’s repacking existing programs for new streaming opportunities or enhancing a new program with rich archival material. However, you need a cost-effective way to rescue and reuse archived content from the siloed systems and labyrinth of formats and files accumulated over the years. It has to be an accessible component of your media supply chain.
Few industries are as fast paced and highly pressurised as the media industry. What was already a competitive field has become even more so, as the demand for content has increased in-line with the explosion of OTT services. To manage this high volume of throughput, content supply chains have become more complex, with multiple teams all contributing towards content preparation.
From famine to feast: How accelerated training is helping to alleviate the shortage of post-production talent.
Fernanda graduated in 2020 with a degree in Film Production. She spent the next year producing social media content for her mum’s small business. James studied film and media at college but ended up working in kitchens while trying to break into audio editing. Stories like these are common as during the pandemic the development of junior entrants in the post-production industry practically ceased altogether. So, when the sector bounced back and the volume of post-production work increased, the absence of junior talent moving up through the ranks over the last two years contributed to an industry skills shortage, with post houses left scrambling for staff.
It’s almost a cliché to talk about how the last few years have changed live broadcasting.
Broadcasters kept going even though events were canceled, and companies like Dejero kept them on air producing great content. The need to shift working practices to distributed models where people could work from home came almost overnight.
We heard from many of our customers that they already had the capacity to handle remote workflows and connectivity with their existing Dejero solutions, but hadn’t had a reason to harness its full power until the pandemic.
From an overall business resilience perspective, we found these new ways of working provided new challenges and created a level of vigilance that we have never seen before. Resilience has always been a primary focus for broadcasters who demanded increasingly robust forms of business continuity to ensure they stay on air—or risk the loss of advertisers, audiences and, ultimately, revenue.
Faced with ageing infrastructure that was impacting the creative team’s ability to deliver, A+E UK turned to Blue Lucy to provide a solution that put production needs first.
Progressive American Flat Track saves money and time by streamlining live event Comms using Telos Infinity IP Intercom Platform.
Discovery Sports’ activity revolves around its live and on-demand coverage of major international sports events, including Eurosport’s multi-platform coverage of the Olympic Games Tokyo 2020. In order to best deliver this highly qualitative content to its viewers and subscribers, Discovery wanted to build greater usability and flexibility through a significant upgrade and centralization of their technical infrastructure.
XR is one of the trendiest and most recent flavours of Virtual Reality, and many understand it as the usage of virtual backgrounds, displayed on large LED video walls, for movies, drama, or live events. However, the concept of XR (Extended Reality) goes far beyond these applications, which are often spectacular, but also do not take advantage of the many possibilities this technology can provide.
While the demand for content shows no signs of slowing, the wide range of production and workflow tools combined with interoperability issues can add to workflow complexity and preventable errors in the media workflow. How can PAM users select the right asset management strategy and leverage PAM to transform their workflows effectively?