Today's rapidly changing broadcast marketplace necessitates faster channel launch and much more flexible content management, all while dealing with a massive increase in 8K, HD, and UHD data requirements and the ongoing need to reduce infrastructure and production costs. The white paper reflects specifically on these requirements by investigating the possibilities provided by an open broadcast content management and playout scheme, which, unlike all other broadcast technology, is completely deployed in the Cloud.
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As we’ve seen with the global events of the last eight months, a world without video would be dreadful. Imagine this situation without global connectivity, or the sharing of information. 100 years ago, Spanish Flu devastated the world, and one explanation for that outcome was a lack of information. We have come a long way since then, and the media and entertainment world has played a vital role in dealing with the current pandemic.
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Mediaproxy Case Study: AMC Newtworks
AMC Networks International (AMCNI) is the global distribution division of US cable operator and entertainment media group AMC Networks Inc. Its activities are divided across different regional territories, each with a dedicated operating unit handling multiple television channels broadcasting targeted programming, in specific languages, to countries within its region. Each channel is available on a variety of platforms to multiple devices, calling for extensive compliance monitoring to ensure output conforms to different regulatory standards and provides a consistent level of quality for viewers.
AMCNI Central and Northern Europe, which covers 14 nations including Germany, the Czech Republic, Serbia, Slovenia and Ukraine, updated its logging and analysis system four years ago with the installation of a Mediaproxy LogServer monitor and analyzer. It is now in the process of expanding this set-up to accommodate new services.
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NRWision, a community TV station serving the state of Nordrhein-Westfalen, used a filebased system for the first nine years of operations, to upload non-live content created in the studio over an internet connection to a playout server in Unitymedia's network operation center (NOC). While NRWision had been part of Unitymedia's channel line-up for quite some time, it was not able to broadcast live over the internet.
This may sound strange given the fact that NRWision has 1 Gb/s connections to the desktop and - as a university - has a high-speed direct access connection to the Internet backbone. However, NRWision realized that high-speed internet connection is not enough to ensure successful live broadcast.
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The heart of creative, cost efficient, coordinated workflows, LNS is story centric, where just One Button changes everything.
There is an expanding world market for more efficient and more accurate workflows and systems, to meet the challenge of new technology. Cost of entry has been lowered, increasing competition, and stimulating demand from live news and sports audiences. But at the same time, producers and platform operators are increasingly finding they are required to do more – with less.
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