Digital Initiatives

Throughout the year, we host a number of stand alone online events in our virtual environment using our BaMZone™ platform. Unlimited seats are available for IABM Members to attend and all sessions will be available on demand following the event.

We will also be hosting at least 4 BaM LIVE!™ events which are free for members to attend and there are also opportunities for members to take part in these events (please note, some of these opportunities are chargeable depending on your membership type).

Editorial Diary

Q2 – April – June 2021

Designing Virtual Media Supply Chains

The second quarter of the year will focus on designing virtual media supply chains. This includes the virtualization of media operations through cloud operating platforms, the advancement of new technologies for content transport, and the distribution of resources and infrastructures across different locations.

• Technology: Technology enabling social distancing, at-home production, and distributed media workflows, including Virtual, Cloud, IP, Remote Production, Satellite, 5G, Compression
• Sectors/Activities: Connectivity, Content Transport, Infrastructure
• Content Chain: Store and Connect
• Business Spotlight: Business case for remote production, business case for cloud operating platforms, media risk management, DevOps, agile development models

Q3 – July – September 2021

Designing Data-Driven Media Supply Chains

The third quarter of the year will focus on designing data-driven media supply chains. This includes AI and ML technology to create, manage and deliver content, the increasing reliance on data to power media’s digital transformation as well as evidence-driven supply chain management enabling informed decision-making at media organizations.

• Technology: Technology enabling trends prediction and workflow automation, including AI and Machine Learning
• Sectors/Activities: Media Supply Chain Management, Digital Transformation
• Content Chain: Manage and Support
• Business Spotlight: Business case for data-driven solutions in media, data privacy and management, using content and operational data to drive ROI at media organizations

Q4 – October – December 2021

Evolving Media Economics

The fourth and final quarter of the year will focus on evolving future media economics. This includes technologies for building OTT platforms and apps as well as enabling better monetization of digital consumers. This quarter also includes an analysis of media technology sourcing models such as as-a-service offerings, cloud economic models, technology development, technology financing and outsourcing.

• Technology: Technology enabling OTT streaming and digital apps as well as better monetization models, including blockchain, targeted/programmatic advertising etc.
• Sectors/Activities: OTT, Streaming, Apps, XaaS, Outsourcing, Cloud Economics, Advertising
• Content Chain: Publish & Monetize
• Business Spotlight: XVOD, super aggregation, cloud economic models, business case for Xsourcing, technology financing

IABM Journal articles are made available online and promoted extensively on social media.

The logos shown in the image above are for illustrative purposes only.

Q1 - Crafting Content, Experiences & Workflows

All sessions from BaM LIVE!™ are now available for CatchUP here.

Head to the IABM BaM Hub to view all submitted content.

Our central calendar for the industry to find out what is going on in the virtual world is THE place to feature your online events.

In addition we will include events in our Webinar Wednesday emails that are issued on a weekly basis to over 15,000 opted in contacts.

Our suite of e-learning courses offer high quality, interactive online training at the click of a button. It provides companies of all types and sizes access to online courses to ensure employees are equipped with the appropriate industry knowledge covering a range of topics.

Courses are available FREE to IABM Members and include:

• Video Over IP
• Introduction to video – from camera to display
• Introduction to Broadcast Media Workflows
• Engaging with the Broadcast & Media Industry
• Introduction to Broadcast Technology
• IP and File Based Workflows

In the absence of trade shows, IABM is the only impartial central repository of information for Broadcast and Media Technology buyers.

With an average of 29,000 global BaM Shop Window searches per month across 2,079 products, in 2020 we saw a total of 353,879 searches with 5,400 visitors referred to product websites to find out more.

Each IABM Member will have their own portal that showcases all new products (an unlimited amount of products and services can be uploaded) This is accessible by clicking ‘view booth’. On this page members can include:

• Product images and descriptions
• PDFs
• Video links
• Link to website
• Request product demo button

Our TV Platform provides members with unique opportunities to record presentations and interviews in our virtual studio* to enhance their marketing efforts. This service will also be available at in person events once they resume later in the year.

We will arrange a suitable day and time with you, send you the link and will conduct the interview/panel discussion with pre agreed questions and topics. Once the recording is complete, we will edit the video, brand it with your logo and web address within 48 business hours and send you the footage for approval. Once approved, we will add onto our website and send you the link and video file, all FREE OF CHARGE as part of your membership.

All videos are part of the IABM In Conversation with series on the IABM Knowledge Hub, providing ongoing promotion and engagement, in addition this is made part of our In Conversation with emails issued every Thursday to over 15,000 opted in contacts.

We can offer either one to one interviews or panel sessions where members pull together other vendors that they are collaborating with or customers to form a customer case study.

Click here to view our In Conversation With series of videos.

*All members are eligible for 1 complimentary interview per calendar year

It is important to showcase innovation and success at the moment so let us amplify your latest news, case studies, blogs, success stories and announcements by sending your content to marketing@theiabm.org, we will ensure that they are posted in our news and knowledge hub sections of the IABM website and also promoted via our social media channels.

• Marketed to the full IABM database via a dedicated email and promoted on all social media channels, IABM website and on the IABM Virtual Events Calendar
• Data capture from those who register
• Recording of webinar provided following the event for use on sponsors channels
• Opportunity to utilize a senior member of the IABM Team to moderate your webinar
• Dedicated IABM technical assistance
• Ability to follow up with event attendees from your own on-demand virtual session/video clicks

Included in Gold and Platinum only