Join us on 3rd June and get a virtual tune-up for your sales and marketing.

People buy from people they know and trust. But with no exhibitions or events for the foreseeable future, how can you get noticed, get acquainted and get selling again in our new all-virtual World?

We’ve pulled together a panel of specialists in Marketing, Sales, Demos and Publicity, together with marketers from successful companies in broadcast and media from all corners of the globe. They’ve agreed to share their expertise, best practice and top tips on what you need to do differently, and how to keep going successfully in the virtual realm. 

Our industry is filled with different standards that are constantly being updated and new ones initiated. We all are often too tied up in our day-to-day activities to keep up with various standards activities, until suddenly we need to be on top of them for an order or an RFP.

IABM is here to help you keep up to date with the latest developments with this on-demand webinar. We will also cover the latest activities from our IABM Endorsed Collaborative Groups – AIMS – Alliance for IP Media Solutions, DPP – Digital Production Partnership, MOS Development Group, Streaming Video Alliance and VSF – Video Services Forum.

This webinar is presented by Stan Moote, IABM CTO and Paul Treleaven, IABM’s Technology Specialist who actively represents IABM on SMPTE and AES Standards Committees and at ABU Technical Committee meetings. He provides meeting reports and drives our Standards Monitoring Group.

On-Demand Content from past Virtual Events in 2020

Is Esports Having its Big Moment? (Webinar Presented by Telstra)

ON DEMAND AVAILABLE SOON

Even before the COVID-19 pandemic began, esports was predicted to be a huge driver of growth for the gaming industry in 2020 and beyond. Now, with mainstream sports around the world on hold and millions of people around globe staying at home to help stop the spread of coronavirus, gaming and esports have become increasingly popular as a way to fill the empty hours of lockdown and isolation.

Some sports leagues such as the NBA have turned to the esports sector to find new ways of engaging with fans. NASCAR has been one of the most successful sports to augment cancelled events with its iRacing Series, with one event attracting 1.3 million viewers at its peak. Several esports competitions are also being shown on live TV, as broadcasters look to fill hours of scheduled sports content that were cancelled in the wake of the pandemic. Additionally, Twitch, the biggest live-streaming platform for games, has seen its hours watched jump 50 percent between March and April and a full 101 percent year over year.

So, is esports having a big moment? What’s happening and what will happen next?

Moderated by Lisa Hanson, President, Niko Partners, our panelists discuss:

• Esports’ growth in prominence and legitimacy as a result of the coronavirus pandemic
• Some of the recent esports events that have occurred during lockdown, how they came to be, and why they’ve been successful
• The emergence of mobile esports and how it may affect the industry overall, and
• The potential effects esports may have on broadcasting and TV

Panelists:

• Ricardo Rodrigues, Head of Business Development, Americas, Telstra Broadcast Services
• Nikita Buffee, Head of Business Development and Partnerships, Allied Esports International
• Todd Harris, CEO, Skillshot Media
• Dave Harris, Partner, Guinevere Capital