IABM Journal 2025 content focus and deadlines
Here are the main themes and deadlines for the four 2025 editions of the IABM Journal.
Articles submitted should be 800-1000 words plus supporting images*, including a headshot of the author where possible.
We will also consider publishing articles outside the main themes of each edition. Opinion articles addressing key current industry issues are in particular always welcome, alongside interesting case studies.
Note that we have added a new regular feature for 2025 covering activities outside of mainstream M&E as IABM members increasingly look to parallel markets for growth. We have given this the heading of Enterprise AV – intended to cover everything from enterprise, medical, retail, government and hospitality to emergency services, utilities, education, transportation etc. – wherever IABM members are looking for new opportunities and growth.
Submissions and correspondence to roger.thornton@theiabm.org
March 2025 – Q1
Main theme: Creativity & Orchestration
Editorial focus: We’ll cover tech and activities that boost creativity. This includes both creativity and technical innovation using physical, virtual, or immersive methods. We’ll also look at the impact of AI and automation on creative sectors.
Keywords: Creativity, Collaboration, Innovation, Content, Metaverse, Immersive, Imaging, Creation, Production, Culture, Automation, AI etc.
Content chain: Create, Produce
The latest developments that are enhancing creativity, collaboration, and workflows at the front end of the BaM Content Chain®.
Big issue: Orchestration and creativity
How will the next wave of automation impact jobs in content creation and production?
Sustainability: what progress is the industry making?
Enterprise AV: where MediaTech suppliers are entering parallel markets in search of growth and new opportunities.
Deadline for finished materials: 14 March
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June 2025 – Q2
Main theme: Resilience & Talent
Editorial focus: We’ll cover tech and activities that boost business and technical resilience. This includes security, business and data protection, geographical diversification etc. We’ll also look at the importance of talent in MediaTech.
Keywords: Security, Business Continuity, Data Privacy, Disruption, Supply Chain, Standardization, Scarcity, Complexity, Interoperability, Talent, Skillsets, Workforce, Diversity etc.
Content Chain: Connect, Store, Support
The latest developments in the activities that enable the BaM Content Chain® – moving/delivering content; storing content throughout its lifecycle; monitoring, testing, communicating and running facilities.
Technology and Trends Roadmap – this is a vital tool for MediaTech suppliers and end-users in planning their strategies. We will explain the changes in this year’s update.
Big issue: Next Gen Talent
How is our industry supporting the drive to attract new talent and increase workplace diversity and inclusion?
Sustainability: what progress is our industry making?
Enterprise AV: where MediaTech suppliers are entering parallel markets in search of growth and new opportunities.
Deadline for finished materials: 6 June
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September 2025 – Q3
Main theme: Efficiency & Sustainability
Editorial focus: We’ll cover tech and activities that boost efficiency. This includes automation, intelligence, supply chain management, cloud-based workflows etc. We’ll also look at sustainability in MediaTech.
Keywords: Speed, Supply Chain, Data, Intelligence, Cloud, SaaS, Pricing, Automation, Insourcing, Outsourcing, End-to-End, Best-of-Breed, CAPEX, OPEX, Sustainability, etc.
Content Chain: Manage, Publish
The latest developments in managing and preparing completed content and its publication, including playout of linear and non-linear content; orchestrating the workflow and resources required.
Big issue: Sustainability: our home is under threat; what is our industry doing to protect our beautiful but fragile planet?
Enterprise AV: where MediaTech suppliers are entering parallel markets in search of growth and new opportunities.
Deadline for finished materials: 22 August
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December 2025 – Q4
Main theme: Economics & Democratization
Editorial focus: We’ll cover tech and activities that boost revenue generation. This includes revenue creation and differentiation. We’ll also look at convergence between media, MediaTech and adjacent sectors.
Keywords: Direct-to-Consumer, Business Models, Economics, Revenue-Generating, R&D Investment, Convergence, Parallel Markets, Gaming, Consumer Experiences etc.
Content Chain: Monetize, Consume
The latest developments in managing rights and royalties, scheduling services, advertising, data aggregation and analysis. Enabling consumption of content on consumer-facing devices, apps, and platforms.
Big issue: Democratization
Our industry continues to look outwards to search for new growth. Where will this growth come from?
Sustainability: what progress is our industry making?
Enterprise AV: where MediaTech suppliers are entering parallel markets in search of growth and new opportunities.
Deadline for finished materials: 14 November
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*Please ensure you have full copyright clearance for all images supplied. Recently IABM has inadvertently fallen foul of international copyright law because an image supplied by an IABM member had not been authorised for publication. This resulted in IABM having to pay a fine, along with diverting scarce resources to deal with the claim.
We ourselves take great care that any images we source for our own purposes are cleared for use in terms of copyright. We clearly cannot shoulder responsibility for copyright in images supplied by members that we reproduce in good faith.
We therefore ask that any images supplied with articles, news stories etc. are cleared for copyright purposes when they are supplied to us. If this subsequently proves not to be the case, and action is taken against IABM, the member (or member’s representative) supplying those images, will be expected to fully reimburse IABM for any costs incurred.