After recently releasing a report on why dynamic analyst relations is pivotal to business success, Platform Communications’ Managing Director, David Lawrence, talks to IABM TV about how AR is changing and why is it more important than ever.
Virtual set technology has experienced a coming of age for both film, broadcast, and events applications. The last two years have resulted in a steep learning curve for virtual production technology, forever changing the way content is made.
The pandemic has pushed the world to digitalise almost all industries – from the use of digital video solutions replicating a retail purchase, to remote production within the entertainment sector. In this blog Dhaval Ponda, Global Head, Media and Entertainment Services, Tata Communications, discusses the changing landscape of the sports and entertainment industry and the tech-enabled exciting times that lie ahead.
IABM Adoption Trends reports annually track the adoption of specific emerging technologies within the broadcast and media sector. The purpose of these reports is to enable member companies to better understand the drivers of emerging technologies’ adoption within customer organizations. This should provide member companies more tools to better address the challenges lying ahead, from new product development to marketing strategy. These reports contain a discussion on the state of adoption of the emerging technology in broadcast and media, as well as an analysis of significant customer deployments.
VRIF Vice President Chris Johns provides an update on VRIF’s new Guidelines, focusing on Live VR360, subtitles, watermarking and more. As Chief Engineer Broadcast Strategy at Sky, Chris draws on Sky’s experience in deploying immersive services to illustrate the relevance of VRIF’s Guidelines. He also briefly touches upon VRIF’s ongoing and work and future plans.
Immersive is the 4th content consumption platform in the world today, after Cinema, TV & Digital/OTT. 360VR storytelling is a core component of the learning of Filmmakers & Immersive Content Creators. Whistling Woods International – India’s premier Film & Creative Arts institute, in partnership with Reliance Jio – India’s premier Telecom & Entertainment conglomerate, has undertaken a journey to create India’s first generation of Cinematic VR filmmakers. The presetation showcases their approach to Cinematic VR and how they have gone about attempting this.