Toronto-based Bespoke Audio Visual has always emphasized providing services that are custom-tailored to the unique nature and needs of every event and client they work with. During COVID-19, this means bringing people together by means of elevated virtual events. Bespoke AV has applied their wealth of industry experience and leveraged their substantial inventory of Clear-Com® technology to allow for a depth of connection and interplay well beyond your average video call.
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In August this year, we convened a panel of marketing and PR agency leaders to ask them about their experience of the pandemic and lockdown. What effect did it have on their businesses? How did they rise to the challenges? What changes have they made – and what are the likely longer-term effects of the massive shake-up everyone has been through? On the panel were: Sadie Groom, MD of Bubble Agency; Jennie Marwick-Evans, MD of Manor Marketing; Rob Ettridge, COO of Red Lorry Yellow Lorry; and David Lawrence, MD of Platform Communications.
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In a time of uncertainty and fear, consumers want to stay connected, entertained and educated, resulting in shifting behaviours and beliefs. In order to meet these new consumer demands, Promethean TV worked with True Digital Group to adapt their strategies and deliver video monetization results. In this session, Ian Sharpe, CEO of Promethean TV will discuss details of its recent case studies with True Digital Group.
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Download Imagen’s exclusive whitepaper for guidance on how to make the most of video today, tomorrow and in the future. In this paper you will discover the case for content centralisation and smarter protection; best practices for remote working content collaboration and how to thrive and survive in an uncertain future.
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In this IABM TV interview, Ryan Steelberg (Co-founder & President, Veritone) discusses Veritone's recently published Uplift Study. The Veritone Uplift Study shares best practices that help generate maximum lift in broadcast advertising.
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In its newly released report, Veritone's Uplift Study found COVID-19 showed no negative impact thus far on advertising performance, as average campaign lift saw an average of 6.5% increase for both Q1 and Q2 of 2020.
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In this presentation Streamhub will demonstrate how a cross-industry data collaboration platform between broadcasters, platforms and agencies in a major OTT market has successfully led to stronger strategic positioning of broadcasters in Japan with greater AVOD revenues for all - and a more joyful user experience for video consumers.
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This paper proposes a way forward for entities seeking to implement or take advantage of virtual advertising solutions. It focuses on use of this technology in a sporting context but the principles are as relevant to use of the technology within any live event broadcast.
Although there is a complex legal framework, with differing positions around the world, we believe it is useful to develop some broad principles in this emerging regulatory area to support the development of the Virtual Advertising sector.
Whether you are a sports rights holder, broadcaster, producer, advertiser or technology provider, we hope this paper will clarify the regulatory issues and provide you with a pragmatic way forward which we propose can act as a useful benchmark for the industry and regulators around the world to refer to and adopt.
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In this IABM TV interview, Holger Noske (VP Broadcast Solutions, Arvato Systems) and Erik Åhlin (Co-Founder, Vidispine) discuss the recent announcement that the product portfolios of Arvato Systems and Vidispine will be combined under a relaunched Vidispine brand.
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