Live Video Trends on the Rise in 2022: Direct-to-Consumer, Automation, and Immersive Experiences

Live Video Trends on the Rise in 2022: Direct-to-Consumer, Automation, and Immersive Experiences

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Tag: AR

Live Video Trends on the Rise in 2022: Direct-to-Consumer, Automation, and Immersive Experiences

As we stated in our blog summation of the 2021 SVG Summit, the broadcasting industry is rushing to meet the demand of increased content. Now, after spending the last year working remotely and learning what works and what doesn’t, the industry is striking a balance. At Videon, we always look to the future. If the industry buzzword is low latency, you better believe we’ve already been talking about it for years–and are already focused on topics that will be evolving in ‘22 and beyond. With that said, here are our predictions for trends in sports broadcasting in 2022.

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In Conversation with Mo-Sys

In this IABM TV interview, Mike Grieve (Commercial Director, Mo-Sys Engineering Ltd) discusses hybrid virtual technology & the launch of Cinematic XR.

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In Conversation with Platform Communications

After recently releasing a report on why dynamic analyst relations is pivotal to business success, Platform Communications' Managing Director, David Lawrence, talks to IABM TV about how AR is changing and why is it more important than ever.

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LED for virtual production in film and broadcast applications

Virtual set technology has experienced a coming of age for both film, broadcast, and events applications. The last two years have resulted in a steep learning curve for virtual production technology, forever changing the way content is made.

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Americas Regional Trends Report

This Regional Trends Report provides insight into the latest broadcast and media industry developments for the Americas region.

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Virtual Production for News & Sports

The digital age has driven profound changes in how News & Sports are produced and consumed, as new digital platforms offer audiences endless options for news and sports. Moreover, the traditional way of doing business in television has been seriously impacted because of the COVID-19 pandemic, since production dropped all around the world, travel restrictions were applied, and many other related issues. Broadcasters now have to work ever harder to attract and retain viewers. However, the current situation also raises opportunities for virtual production, from remote shooting to virtual events.

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Embracing Immersive Audio

The popularity of OTT broadcasting is really helping to drive the growth of immersive content, and this presents both opportunities and challenges for the broadcast audio world. Mixing in immersive allows the audio engineer to create a sense of envelopment and realism like never before, but as channel count and mix complexity increases, the importance of neutral, uncoloured studio monitoring with precise imaging becomes even more important. At Genelec we’ve long been involved with designing monitoring systems that are scalable from stereo to surround to immersive, so here we’ll examine some of the principles of immersive audio, and some of the considerations that audio professionals need to be aware of.

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Supponor moves to remote delivery

Supponor enables rights owners to maximize the value of live broadcast Sports & Entertainment events through world-leading end-to-end Virtual Advertising solutions, allowing partner and brand communications to be targeted and customized for each specific audience segment. Steve Plunkett, Chief Product Officer at Supponor, talks about the challenges brought by the Covid pandemic, and how the company helped its clients move to remote delivery at breakneck speed.

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