Editors and artists strive to produce creative, compelling content while working under the pressure of tight deadlines, shrinking budgets and fierce competition. And, somebody has to make sure that they have the right tools so they can focus on the work at hand rather than being bogged down by technology issues. Finding the right solutions means professionals can focus on content creation rather than fighting with archaic systems that no longer meet their needs.
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Get your summer of 2020 “Sequel” fix with 5 Tiers of Storage for New Video Production Workflows: The Sequel on August 4.
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Unusual times call for new ways of working. As the COVID-19 crisis deepens, it is becoming obvious that, to maintain business continuity the Media & Entertainment industry must pivot rapidly towards remote collaborative production. While companies across the industry scramble to put together new workflows, it is worth examining some of the successful businesses that have been working this way for years.
The Finish Line, one of the most successful post production companies working out of the UK, is one of them. The facility uses EditShare’s Flow and QScan tools amongst others to ensure that its staff can work collaboratively wherever they’re based in a truly distributed workflow. Its business has been built from the ground up for pop-up and remote post production with a technology-focused facility that centralizes content without all of the expensive glamour associated with high-end finishing. Investments are made into people and technology. It’s a fascinating set up and a fascinating story, as the workflows that have helped them buck the recent crisis were actually established coming out of the global financial crash of 2008.
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When you think about the amount of content produced regularly, especially from businesses, it’s unlikely that any of it can work seamlessly without a strong software infrastructure. This is especially true for video, and today, expert Liz Davis, Director of the Media Workflow Group for Diversified, joined us on the podcast to share her perspective on how software enables media workflow.
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