Digital Acceleration in Broadcasting

Digital acceleration is impacting every market and company in the world, and the Broadcasting industry is being particularly impacted. This industry is needing to adapt in two different ways at once: not just the way in which consumers discover and access the products and services but the actual media products themselves are becoming digital. This near-constant evolution and transformation is causing real disruption, whilst also welcoming a multitude of new opportunities.

Manor Spirit from Manor Marketing

Manor Marketing, one of the most respected marketing and communications agencies in the broadcast and media industry, celebrates its 20th anniversary in 2021. Industry veteran Dick Hobbs chatted with the founder of Manor Marketing, Jennie Marwick-Evans.

Media Tech Intelligence Briefing: The Creator Economy

In the last few years, the creator economy has boomed, with an increasing number of people worldwide pursuing their passions and sharing the content they create on various user-generated content platforms such as YouTube, Spotify, or TikTok. This Briefing aims to delve into the forces shaping the growth of the creator economy and its implications for media and technology.

The future of media is unplugged: how digital transformation can prepare media brands for a new reality

There is no doubt media convergence is happening. Audiences for linear television and media are decreasing slowly, and we expect a collapse in the near future as audiences shift rapidly from traditional to connected media. Using radio as an example, in the UK recent data from RAJAR (Radio Joint Audience Research) shows a dramatic 40% drop in listening hours by 14-19 year olds.

How to monetize an OTT platform

The television viewing experience has changed in many ways over the last few decades, with several trends that improve the quality of the experience (QoE).

In Conversation with iOMedia Group

In this IABM TV interview, John O'Loan (CEO, iOMedia Group) gives an overview of iOMedia Group and where they fit in the broadcast & media value chain. John also discusses the technological & culture changes seen throughout the COVID-19 pandemic.

In Conversation with FOR-A

In this IABM TV interview, Khalid Sweidan (Senior Sales Manager, FOR-A Middle East and Africa) discusses what sells best in the Middle East and Africa, and why.

In Conversation with Media Technology Group

In this IABM TV interview, Rich Hajdu (Principal, Media Technology Group) describes how to start selling products and services into Americas.

In The Hub Ep 54 – Public Relations in Broadcasting – w/ Denise Williams

This week we're joined by PR legend Denise Williams. Denise has over 25 years of experience in communications and PR in the broadcasting industry, guiding hundreds of clients through both the good times and the bad. Denise offers her unique insight on publicity in our industry, how PR has changed and what she envisions for the future of broadcasting.

How Bulb & Agama’s innovative solutions support A1 Hrvatska in its digital transformation

Over the past few years, customer habits and expectations have changed rapidly, and operators and service providers must now deliver the highest quality content across multiple devices. To achieve customer satisfaction, video service operators and providers must collect huge amounts of user data in real-time.

Digital Acceleration in Broadcasting