Peter White, CEO of IABM’s presentation from the State of the Industry Conference at NAB Show 2022.
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In this IABM TV interview, Roland Vlaicu (Sr. Advisor for Product at NativeWaves) discusses the benefits of NativeWaves EXP, where NativeWaves EXP is live today and which events they have done recently.
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As the M&E industry moves to DTC, live sports audience is moving to streaming platforms, forcing media companies to make strategic technology investments and streamline linear to support digital. The demand for ancillary content is leading media companies to create new types of sports content to engage with their customers. The demand for interactivity shifts the focus of M&E businesses to gaming, betting, and other interactive experiences to generate new revenue streams, driving investment in data analytics and better user experience.
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Supporting Discovery Sports to prepare its technical infrastructure for the Olympic Games
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In-camera visual effects using LED screens have moved very rapidly from a pioneering specialty to a mainstream technique being widely used across film and television production.
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UK-based Interregional Sports Group (ISG) and Supponor have combined with Lega Serie A to scope, build and deploy the most ambitious and advanced integrated virtual media technology project ever attempted in live sports broadcasting.
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We think that CES 2022 has highlighted important trends related to the future of technology and trade shows, which is why we have analyzed these topics in the first IABM Media Tech Intelligence Briefing of 2022.
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Benjamin Lardinoit (CEO & Co-Founder, On-Hertz) discusses virtualization & production workflows.
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ATP Media already has a B2B commercial archive site in the cloud that hosts the ATP Tour Masters 1000 and Nitto ATP Finals match content for commercial exploitation. There was however, a wider asset management challenge - the aim to migrate and preserve all other match and video content across the Tour and present a globally accessible Production Asset Management service.
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Live sport is one of the most watched content genres and in an era where on-demand and non-linear viewing is edging out linear, it continues to buck the trend. Fans at home want a live experience that is better than being at the stadium, with multiple camera angles and immersive sound. Clubs and sports leagues also want their content to reach as many fans around the globe as possible – online, on linear and on social media.
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