The pandemic has pushed the world to digitalise almost all industries – from the use of digital video solutions replicating a retail purchase, to remote production within the entertainment sector. In this blog Dhaval Ponda, Global Head, Media and Entertainment Services, Tata Communications, discusses the changing landscape of the sports and entertainment industry and the tech-enabled exciting times that lie ahead.
We are joined by Andreas Eriksson, Head of Telstra Broadcast Services to hear more about their recent acquisition of MediaCloud and how this will help them to expand their global broadcast operations.
Andreas also tells us about the benefits that this will bring to the wider industry and both companies customer base.
Get Recommendations for Your Cloud Deployment
Cloud computing is a flexible, responsive, and scalable way of delivering IT. Now that the cloud is mainstream and here to stay, M&E professionals would be wise to get to know how it works, what their options are for adopting it, and what the pros and cons are of the various approaches to deploying and using it.
- How to best leverage the cloud for your IT needs
- The benefits of cloud adoption for media and entertainment
- Why it’s critical to secure cloud operations with hyper scalable solutions
How Music Choice moved off of satellite to primary distribution over IP with the SDVP
The media landscape looks vastly different than it did only five years ago. “Media” is no longer solely the realm of production studios and television stations. Social networks, gaming sites, and user-generated content platforms are media companies. Internet service providers and technology giants are also foraying into the music and video space. E-learning services, faith groups, local newspapers and even fitness companies now use video more than ever to reach wider audiences.
At the same time, consumers’ idea of media has drastically changed. In a recent Lumen survey, nearly 90% of European consumers considered “television” as any video they watched on their devices. 65% of them already subscribed to two or more streaming services.
As video and technology merge, the face of media is changing; development teams are agile, software and cloud computing have replaced hardware-based workflows, and black-box technologies have fallen out of favor. Media companies need solutions that are adapted to new challenges and new ways of working.
Signiant sat down with Ariel Gordon, founder and CEO, to discuss Cinema Máquina’s use of Signiant’s Media Shuttle, their experience working through the pandemic, and Mexico’s impact on the global market.
Studio Network Solutions has created a new ShareBrowser workflow integration plugin for DaVinci Resolve, giving video editors powerful media management tools within the Resolve workspace. This blog post details the EVO video production server workflow with DaVinci Resolve, the advantages of using the ShareBrowser media asset manager for DaVinci Resolve, and more effective tools for Resolve editing teams.
The acceleration in media technology transitions such as the move to remote production models and the migration to cloud operating platforms is putting functions such as infrastructure and storage in the spotlight. IABM research shows for example that the accelerated move to remote production is prompting an increasing focus on connectivity resources. Moreover, the need for content to be accessible from multiple locations is driving investment in cloud storage, as we shall see later in this Briefing. While these digital transitions have been accelerated, other physical investments have been dramatically reduced.
Learn how a leading OTT streaming operator with top-tier live sports league programming and 100,000+ hours of drama, movies, sports and news content successfully scaled its cloud-based multi-DRM service to record size audiences.
This briefing analyzes high-level investment trends in content infrastructure and storage. The acceleration in media technology transitions such as the move to remote production models and the migration to cloud operating platforms is putting functions such as infrastructure and storage in the spotlight.