FAST. AVOD. SVOD. MVPD. vMVPD. OTA. These services represent the options available to content owners or aggregators to deliver entertainment, sports and news content from centralized hubs to individual consumers. Their goal is simple – expose and monetize their content libraries to as many consumers as possible. However, that doesn’t mean the consumer is top of mind when it comes to facilitating their journey to their content of choice.
Staking your fortune on FAST? Don’t neglect the data!
Linear TV isn’t dead, but the internet has changed it forever. At a time of global downturn, an increasing number of content owners are pinning their growth hopes on ad-funded live or VOD-to-live FAST channels. But drawing eyeballs and maximising ad revenues in this increasingly crowded marketplace will rely on more than just an EPG and good promos.
Cloud Acceleration and the Business Model for Experimentation
The video industry has undergone rapid growth over the last decade and is continuing to expand at an incredible rate. The global video streaming market was valued at $69.55 billion in 2021 and according to a recent report, is projected to reach a staggering $257.79 billion by 2029.
Customer Panel at CABSAT 22
Customer panel moderated by Hasan R. Sayed Hasan, Managing Director Master Media and Council Member of IABM’s EMEA Member Council
State of M&E: Key Business & Tech Drivers
Peter White, CEO of IABM’s presentation from the State of the Industry Conference at NAB Show 2022.
Fireside chat with Ed Abis of Dizplai
In this session IABM’s Head of Knowledge, Lorenzo Zanni, chats to Dizplai’s Managing Director, Ed Abis, to discuss how global content creators are adopting tried-and-tested engagement strategies and using tools to create interactive viewing experiences.
Media Tech Intelligence Briefing: Live Sports
As the M&E industry moves to DTC, live sports audience is moving to streaming platforms, forcing media companies to make strategic technology investments and streamline linear to support digital. The demand for ancillary content is leading media companies to create new types of sports content to engage with their customers. The demand for interactivity shifts the focus of M&E businesses to gaming, betting, and other interactive experiences to generate new revenue streams, driving investment in data analytics and better user experience.
JUMP Quality of Experience
Improve the Quality of Experience for your viewers to better retain and engage your audience
Video Streaming Industry Report 2021
Download NPAW’s latest Video Streaming Industry Report to learn how 2021 was a year of both consolidation and change for the video streaming industry.
The JUMP After Analytics
In this whitepaper, we will reveal to you 3 essential steps to implement effective Data-Driven Marketing Campaigns and overcome this challenge.
