This presentation will examine the benefits of targeted advertising for viewers, advertisers, and operators, as well as some of the delivery challenges. Attendees will learn how operators can collect viewer data and enhance decisions related to targeted advertising using artificial intelligence. By providing invaluable insights into what content is popular and what’s not, data and analytics help to improve the relevance of content and advertising delivered by service providers to individual viewers and households.
Amino is a trusted partner and global provider of innovative, scalable media and entertainment technology solutions. As an IPTV pioneer, working with over 250 operator customers in 100-plus countries, Amino continuously innovates to help customers deliver modern video experiences. Drawing on more than 20 years’ experience delivering IP/cloud innovation, Amino enables customers to fulfill consumer demand for broadcast content and online video via IP/cloud platforms. We understand the issues facing our operator customers as their subscribers demand convenient access to linear and streaming content. With insight gained from having deployed over 10 million customer premise devices, we continue to deliver intrinsic value through software enabling aggregated content services, simplified device deployment and ongoing management. We ‘upcycle’ platform devices to support the most advanced services and we integrate seamlessly with evolving technologies. The result is fresh consumer offerings building brand reputation, stemming churn, growing subscribers and increasing average revenue per user.
This presentation will explore how broadcasters can embrace SaaS and microservices architectures to find new ways to adapt, engineer, operate and maintain the value of their solutions.
MediaKind Application Paper
The dramatic interruption to our daily lives by the 2020 COVID-19 pandemic has perhaps been the final straw for Pay TV market, forcing broadcasters, content owners and traditional Pay TV operators to evaluate their existing technologies and business strategies.
Pierre Fortin (Vice President, Media Technology and Operations, Rogers Broadcast & Media) discusses the challenges and opportunities for Pay-TV operators in today’s fast-changing media business.
IABM Business Intelligence (BI) Regional Reports provide IABM members with insight into the latest broadcast and media industry developments for a specific region. Over the course of each year, these reports build into a full overview of all the major regional markets around the world.
Report Contents and Structure
The analysis is undertaken by our Head of Insight and Analysis, Lorenzo Zanni and Principal Analyst, Riikka Koponen. The report includes the latest news and research findings across a variety of topics, including:
- Business Environment
- Broadcast and Media Technology Industry
- Media Technology Demand Drivers
In this IABM TV interview, Tim Pearson (Sr. Director Product Marketing, NAGRA) discusses the trends in the pay-TV market & how service providers can move from protecting content to protecting their entire service.
IABM Regional Report - Latin America Published January 2019 Contents Introduction Report Contents and Structure Market Overview Business Environment The Broadcast & Media Industry Overview Key Stakeholders Media Technology Demand Drivers Transition to Digital Broadcasting Transition to HD and UHD OTT and Multi-Platform Delivery Introduction IABM Business Intelligence (BI) Regional Reports provide IABM members with insight into the latest broadcast and media industry developments for a specific region. Over the course of each year, these reports build into a full overview of all the major regional markets around the world. Report Contents and Structure The analysis is undertaken by our Head of Insight & Analysis, Lorenzo Zanni, Principal Analyst, Riikka Koponen and Research Analyst, Chiara Raucci. The report includes the latest news and research findings across a variety of topics, including: Business Environment Broadcast and Media Technology Industry Media Technology Demand Drivers Market Overview Business Environment According to the IMF in October 2018, annual GDP growth in Latin America and the Caribbean was 1.2% In the current scenario, there is a series of internal and external factors that conditioned the evolution of the level of indebtedness of the region in 2018 In 2018, the inflation rate in Latin America (LATAM)...
NAGRA – It’s time to defragment the fragmented pay-TV landscape
OTT has become the mainstream go-to for the industry, but the subsequent disaggregation of TV programming has created a frustrating and complex issue for viewers who just want to relax in front of the TV.
IABM organized an OTT conference on 9th May 2018 in Dubai, to examine the tools currently available to provide the viewer experience that will accelerate the growth of OTT in the MEA region. The conference was sponsored by IABM members Ateme, Dolby and Interra Systems.