Studio Network Solutions has created a new ShareBrowser workflow integration plugin for DaVinci Resolve, giving video editors powerful media management tools within the Resolve workspace. This blog post details the EVO video production server workflow with DaVinci Resolve, the advantages of using the ShareBrowser media asset manager for DaVinci Resolve, and more effective tools for Resolve editing teams.

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In Q1 2021, factors such as increasing demand for consumer electronics contributed to causing a global shortage in the supply of components. This is part of a megatrend seeing COVID-19 producing distortions in the dynamics of supply and demand in different markets, which, according to analysts, may ultimately lead to inflationary pressures. In the case of consumer electronics, the move to remote working and the concurrent disruptions in global supply chains caused by COVID-19 may have produced an imbalance between demand and supply. Other areas such as labor markets are experiencing a similar trend - i.e., demand outstripping supply - due to factors such as unprecedented fiscal spending by governments. IABM conducted a poll on component shortages in April 2021 to measure the impact of this megatrend on the media technology industry. The poll's findings show that this is a serious issue for most media technology suppliers, and it is a global problem. Anecdotal research carried out by IABM highlighted that this is not a temporary situation but rather a structural shock that may have prolonged effects. PC manufacturers such as Dell, HP, and Lenovo highlighted this situation in their recent investor calls, pointing to record demand for consumer electronics as the main driver for this and warning about price increases as well as shipping delays due to component shortages.

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Learn how a leading OTT streaming operator with top-tier live sports league programming and 100,000+ hours of drama, movies, sports and news content successfully scaled its cloud-based multi-DRM service to record size audiences.

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This briefing analyzes high-level investment trends in content infrastructure and storage. The acceleration in media technology transitions such as the move to remote production models and the migration to cloud operating platforms is putting functions such as infrastructure and storage in the spotlight.

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This week, we welcome John O'Loan from iO Media Group back to the In the Hub podcast. John was our first official guest back in 2020, and it's fair to say that a lot has changed in the broadcasting industry since then. We catch up with John to find out how he got started in broadcasting, how journalists should change the way they work and where news broadcasting is headed post-covid.

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Creativity doesn’t exist in a vacuum. It’s often a careful cooperation between close teammates working toward the same goal. ShareBrowser, the media asset manager included with EVO video editing servers, has become the heart of this collaborative production workflow for the world’s leading media studios, corporations, sports teams, government institutions, marketing teams, churches, universities, and more.

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This Wednesday, Neil speaks to Shengli Han - Vice Chairman of the Board at Beijing Jetsen Technology Co. and Advisor at Black Dragon Capital. Shengli has extensive experience in managing international companies within the broadcasting industry, building up teams and advising in landmark mergers and acquisitions. Shengli speaks on how he got started in broadcasting, how the Chinese broadcasting industry has recovered from COVID-19 and what he envisions for the future of our industry.

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Between the current pandemic and the 2020 election season, the broadcast industry has had a lot to talk about besides ATSC 3.0. Deployments were slowed somewhat by COVID-19, but the pace has begun to pick up again.

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Fifty years ago, back when my father built our cabin off-grid by hand, sustainability was called environmentalism and considered hippy, not hip. In that time global energy consumption has increased 173%, in an ever-upward trend – until COVID-19. As of the 28th of April, 54% of the global population was in some form of lockdown. Global energy demand declined 3.8% in Q1 2020, with full-lockdown countries experiencing an average 25% decline in energy demand per week, and those in partial lockdown 18%. Paul Massara, former CEO of npower and fellow Board Advisor to iSIZE, who deliver machine learning bitrate and energy reduction and perceptual quality enhancement for video, notes that, “At the same time, global carbon use has reduced around 5% as economies have slowed and airplanes have remained grounded. And yet if we are to hit our net zero targets and keep global temperature rises to less than 2%, we require a 7% year on year reduction in carbon, year in year out. The challenge is to achieve such carbon reductions without a crashing of the world economy.”

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Streaming high-resolution video typically comes with an inevitable trade-off between available bandwidth and quality of experience for the end user. Delivering uncompromising video quality typically requires excessively high bitrates, which can result in slow starts, video buffering and high content delivery network (CDN) and storage costs. As the percentage of IP traffic attributed to video increases (estimated to already surpass 82%), these problems are only exacerbated, driving greater urgency for new innovations to address these challenges. Traditional solutions that attempt to minimize bandwidth without compromising quality are centered around the development of more intelligent video encoders; either by replacing rate control, quantization and prediction strategies within them, or the entirety of a standard video coding pipeline. The latter, however, is a particularly risky proposition for video encoding services, since it requires the creation of bespoke transport mechanisms and decoders across multiple client device types. Likewise, improvements generated by a standards-based codec remain severely constrained by its inherent compliance needs.

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