IABM Media Tech Intelligence
Data Driven Research

Independent and impartial Media Tech Intelligence to future proof your business strategy

In this period of intense change, understanding market dynamics is essential to make informed decisions about your business. ​We are one of the leading providers of data, research and media tech intelligence reports in the Broadcast and Media technology sector with independent and impartial reports designed to give you a competitive edge and help your business.

Our detailed reports are available to members free of charge (non members can purchase them) and cover Buying and Supply Trends, the latest Media Technology adoption trends and extensive Regional Research with analysis on key global markets.

OUR LATEST REPORTS

ADOPTION TRENDS REPORTS

Tracking adoption and use cases of specific media technologies

These reports annually track the adoption of specific emerging technologies within the Broadcast and Media sector, enabling readers to better understand the drivers of emerging technologies’ adoption within customer organizations.

AI

Latest update - July 2020

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CLOUD

Latest update - July 2020

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BLOCKCHAIN

Latest update - April 2020

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IMMERSIVE EXPERIENCES

Latest update - July 2020

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STRUCTURAL TRENDS REPORTS

Tracking structural changes in the media technology industry

These reports track developments in specific technology business models as well as other structural changes within the Broadcast and Media sector. The purpose of these reports is to enable member companies to better understand the drivers change in the industry as well as emerging best practices at media companies.

CONTENT CHAIN MATURITY

Latest update - July 2020

Following interviews with broadcast and media technology users and suppliers as well as extensive research on the topic of supply chain management, we have drafted a list of the possible layers and dimensions of BaM Content Chain Maturity™ in the broadcast and media industry.

CONTENT CHAIN MATURITY

Latest update - July 2020

The ultimate origin of the demand for insourcing - i.e. increasing internal technology development spending - is the move to direct-to-consumer platforms. This move created a significant disconnect between demand and supply of media technology with technology users wanting to increasingly control the development of new technology solutions - this is one of the main drivers behind insourcing.

CONTENT CHAIN MATURITY

Latest update - July 2020

IABM research shows that media technology users are shifting their investment towards more flexible technology payment models such as as-a-service offerings and away from legacy systems such as hardware equipment and licenses. IABM data shows this clearly with most customers planning to increase their investment in software subscriptions and on-demand models. In contrast, investment in hardware and software licenses is mostly flat or declining. Interviews conducted for this report described this transition as inevitable, particularly by customers. In fact, an overwhelming majority of them said they would be investing only in flexible payment models going forward and building a supplier ecosystem that provides consumption-based options.

SPECIAL REPORTS

Detailed, Strategic Data Driven Industry Analysis

These reports give an exclusive strategic analysis of the Broadcast and Media technology industry, identifying the key trends driving change in the sector, financial indicators and technology adoption trackers to give a comprehensive overview of the state of the industry.

SEPTEMBER 2020

JUNE 2020

SEPTEMBER 2019

APRIL 2019

CORONAVIRUS RESEARCH

Tracking the impact of this pandemic on business and how companies are adapting

These reports look at how the pandemic lockdown is changing business models, technology choices and how we interact, and gives a peek at what the ‘new normal’ just might look like.

CORONAVIRUS IMPACT TRACKER

A collection of data-driven dashboards quantifying the impact of COVID-19 on the media technology industry from a revenue, investment and technology perspective.

IMPACT OF CORONAVIRUS REPORT

A data-driven analysis of the impact of COVID-19 on a variety of sectors that are relevant to the broadcast and media industry.

REGIONAL TRENDS REPORTS

NORTH AMERICA

Latest update - April 2020

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LATIN AMERICA

Latest update - January 2020

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APAC

Latest update - June 2020

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EMEA

Latest update - August 2020

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MENA

Latest update - December 2019

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UPCOMING REPORTS

As a result of the largest re-structuring of our Business Intelligence offering we are pleased to provide our future roadmap. All reports are designed to help you future proof your business strategies. (*new report).

HISTORICAL REPORTS

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