Not unexpectedly, if you lock everyone up in their houses for a while you get some noticeably accelerated expansion of the streaming market, and, if we let everyone out again, a drop.
In fact, it’s been far from a corresponding drop but more recent discussion, triggered by Netflix results amongst other factors, has brought a focus as to whether the streaming market might be slowing or saturating.
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Broadcasters have long been tempted to push their linear TV content to digital platforms in an unchanged format. But we would argue that it is now high time to end this copy-paste approach.
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MediaTech Radar is a bi-weekly newsletter put together by IABM’s Head of Knowledge Lorenzo Zanni. It focuses on a spotlight topic in MediaTech and reflects on a series of past, present, and future business developments in the industry. In this edition, our spotlight topic is Streaming Maturity.
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Excitement, anticipation and pressure mount in the lead up to the prestigious World Cup, kicking off in November in Qatar. As football fans eagerly await their favourite players to lead their teams to victory, broadcasters and service providers will be preparing to deliver the highly sought-after coverage. The competition providers face in delivering the best football coverage may be as fierce as the action on the pitch.
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Panel session from the IABM APAC Member Council on doing business in SE Asia and why SE Asia represents a growth opportunity for the Broadcast & Media sector.
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Welcome and opening ‘state of the industry’ presentation and MENA regional highlight
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The global pandemic has acted as a catalyst for the surging demand for virtual production (VP). Once the preserve of high-end films, this approach has made its way into TV series, such as the Mandalorian and the Lion King – both shot in LED/green screen studios – and even live television, as we saw with BBC Sport’s virtual studios for its coverage of the recent Summer and Winter Games.
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Consumers demand immediate access to content, whether it’s streaming live sports, watching a season finale on demand, shopping online or reading breaking news. They could be anywhere in the world, on any device, and they all expect instant, latency-free web and media experiences.
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Peter White, CEO of IABM’s presentation from the State of the Industry Conference at NAB Show 2022.
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Our story begins in 1999, when Mads Linden (co-founder of Chimney Pot, Sweden) could not find a product that solved their problems with managing resources, projects and people in a unified way. Mads picked up a book and the decision was made to start developing what today has become farmerswife – the scheduling system of your dreams!
But why are we called farmerswife?
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