In this video, Dennis Breckenridge (CEO, Elevate Broadcast) invites guests from the Singapore Region to discuss how they are helping Elevate Broadcast bring new technologies to the market during the current climate.
- Soo Teck Goh (Sales Director, SEA, LiveU)
- Sophian Yusi (Vice President, Channel News Asia)
- James Hollis (Vice President, Channel News Asia)
David Davies (Owner, Sandler Thames Valley) discusses how Current trends strongly suggest that more and more sales of products, services and technology will move into the channel because partners already have strong, existing relationships
Being able to sell through a channel of 3rd parties from a range of cultures requires outstanding people skills, exceptional organisational and strategic planning capability, a highly attuned sense of commercial reality and the ability to prevent and neutralise conflict.