Across the industry, most implementation and transformation projects have traditionally been collaborative because individual groups of people from different companies and multiple disciplines work together to achieve a common aim. But it is often the case that they are working alongside each other rather than combining their intellect and jointly determining the best solution for a client, even if that means their system or technology is not core or managing some of the key functions as part of the overall solution. As systems have become diverse there is a real Venn-like overlap of functionality and it is essential that vendors now work side by side, within these common areas, to determine the most optimal solution for that workflow, operation, site or organisation.
Success with video doesn’t come from choosing a mystical single best-of-breed MAM, Edit Suite, Live Switcher, DAM – or any other system. Instead, it comes with being able to easily orchestrate human, semi-automated and automated workflows among these systems, and others that will inevitably emerge.