Discovery Sports’ activity revolves around its live and on-demand coverage of major international sports events, including Eurosport’s multi-platform coverage of the Olympic Games Tokyo 2020. In order to best deliver this highly qualitative content to its viewers and subscribers, Discovery wanted to build greater usability and flexibility through a significant upgrade and centralization of their technical infrastructure.
Media Localization Tools for the Future
Online subtitle editors first made their appearance approximately a decade ago. Originally elementary in functionality, they were introduced to the wider public through platforms such as Amara’s as a means for anyone to easily add subtitles to online videos.
Creating XR content
XR is one of the trendiest and most recent flavours of Virtual Reality, and many understand it as the usage of virtual backgrounds, displayed on large LED video walls, for movies, drama, or live events. However, the concept of XR (Extended Reality) goes far beyond these applications, which are often spectacular, but also do not take advantage of the many possibilities this technology can provide.
Diving in to fill the vacuum in esports audio
Although still in its relative infancy, esports has gone from a niche sector to a global billion-dollar industry that is drawing huge investment and has a rapidly surging fan base around the world.
Building OTT Apps for Content Creators to become the next Netflix or Hulu
Creating a personalised OTT ecosystem is a great way for content creators to stand out in a heavily competitive environment that has a low barrier to entry. Through an OTT SaaS solution like Enveu’s Experience Cloud, any content creator can create their branded OTT apps and go LIVE in weeks with zero coding!
The new ‘content continuum’: meeting the demand for a wider spectrum of live and near-live programming through the cloud
The way we consume content has evolved tremendously over the years – from the TV set to the laptop all the way to the smartphone, the way people use media has taken tremendous leaps along the way. Since the birth of social media, traditional media is no longer a one-way stream of communication as consumers embrace always-on, interactive means of learning from and engaging with one another. Younger consumers in particular are shifting away from the conventional habit of watching full-length award ceremonies or sports games, instead preferring to catch up on the latest news, big plays and viral moments via short, snappy, on-demand highlights.
Cloud Acceleration and the Business Model for Experimentation
The video industry has undergone rapid growth over the last decade and is continuing to expand at an incredible rate. The global video streaming market was valued at $69.55 billion in 2021 and according to a recent report, is projected to reach a staggering $257.79 billion by 2029.
ASC MHL: How standardizing the media transfer process helps prevent data loss
Recently, the American Society of Cinematographers (ASC) released its Media Hash List (MHL) specification to bring standardization to the media transfer process. The raw amount of data produced in the media and entertainment industry has never been greater than it is today, and will continue to grow well into the future. Similarly, there are now more data transfer points than ever before.
How to Choose the Right Production Asset Management (PAM) for Results-Driven Success
While the demand for content shows no signs of slowing, the wide range of production and workflow tools combined with interoperability issues can add to workflow complexity and preventable errors in the media workflow. How can PAM users select the right asset management strategy and leverage PAM to transform their workflows effectively?
Adapting Media Supply Chains to Content Demand
Consumers are spending more time streaming video content than ever before. The video on demand market was already valued at $53.96 billion in 2019 and a recent report projects that it will grow to $159.62 billion by 2027. Content producers and media companies are faced with the challenge of producing enough high-quality content to meet this ever-increasing demand.