This talk will discuss evolving areas of emphasis for today’s premium video content owners, novel approaches to manage and publish video, and the implementation of a next-generation video supply chain. Specifically, it will discuss the latest innovations in managing and delivering ultra-low latency, programmable media assets that enable personalization (ads, content, channels, and more) at scale.
View More
Digital content has grown exceedingly in the last decade, both in size and type. With streaming taking the lead, consumption habits and the level of intricacies in content management have also grown complex. The legacy methods to backends always ended up in monoliths, which allowed little to no interoperability or expandability. Modern service-oriented architectures further pose unique challenges, commercially and technically. Let's look at how to develop, manage, orchestrate, and deploy an ideal service-oriented architecture.
View More
Broadcasters, digital streamers and even advertisers are looking for new ways to deliver a captivating experience that engages with the audience and viewers at home.
In this session Scott Davies, CEO of audience engagement specialists Never.no, will explore the latest technological innovations in cloud-based content management solutions and delve into how content providers can react to new audience trends and regulations, by using digital and social media platforms to extend programming beyond the primary screen.
View More
The COVID 19 pandemic has accelerated the ongoing transformation of the media landscape and its new modes of consumption and businesses are constantly under pressure to meet end-user needs that are becoming more and more demanding. Consumer’s expectations today include a larger choice of content, a personalized viewing experience, broadcast-grade video quality and ubiquitous availability – consume everywhere, anytime, on any device and connection. Learn more about the acceleration of cloud and virtualization for media production.
View More
With increasing competition in the OTT and Pay TV space,
customer acquisition has become a more challenging and expensive proposition for video services.
As it becomes harder to win new customers, it becomes even more important to retain those customers you already have.
The right conversion strategy is a growth accelerator and will have a significant impact on your business profitability.
In this white paper we will explain how Artificial Intelligence algorithms allow video service providers to
build and automatically run more accurate trial conversion prediction models, which predict future conversion rates based on past audience behavior.
View More
Competition for viewer “eyeballs”, to use the industry term, has never been more intense. Part of this is due to the proliferation of viewing channels and distribution mechanisms, as well as increasing pressure on the entire economic model for content creation, distribution and monetization.
On the other side of the coin, viewers expect high quality in creation, output and delivery. They want that content delivered whenever and wherever they want, and they want to minimize how much they pay for it. Simply put, viewers’ expectations are at an all-time high, at a time when they have a staggering amount of choices.
View More