This white paper will show marketing managers how to use platform data to proactively address user retention, and where data intelligence can boost retention by encouraging deeper engagement.
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A new way of thinking and working is required across all aspects of the value chain — from media production to transportation. Together with industry experts we explore the evolution of remote production and switch across to cloud and IP-led media channels and business models.
We throw light on the transformation taking place pre-covid and share an number of real world case studies including the Alpine Ski event with SVT and key points of a IP Remote production study.
Our panelists reveal their future vision of cloud and IP led media channels for broadcasters, corporate and social media - along with how to accommodate changing viewer behaviours.
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Living the StreamA Multi-Channel Distributor’s Journey to StreamingThe shift of TV offerings from Multi-Channel Distributors (MVPDs and Operators) towards streaming TV continues to accelerate due to the influx of competition from new players in this area of the Media & Entertainment landscape offering new and enticing consumer experiencesConsumer expectations for access to content on more devices and at a quality and experience akin to that of traditional broadcast delivery has been driven by the increasing prevalence of over the top streaming services, whilst increasing consumer connectivity and the need to instantly scale means the shift to IP delivery and the migration to cloud based architectures is now a reality. This provides Multi-Channel Distributors with a unique opportunity, being able to leverage their key assets with their networks and customer relationships, by providing a converged and flexible broadcast and streaming video service.Download our paper and explore more about how Multi-Channel Distributors are Living the Stream…
Over the past few years, customer habits and expectations have changed rapidly, and operators and service providers must now deliver the highest quality content across multiple devices. To achieve customer satisfaction, video service operators and providers must collect huge amounts of user data in real-time.
Then, to fully understand their users’ behaviour and the issues that frustrate them the most, they must have the tools and know-how to analyse this data and interpret it.
“To our great relief and satisfaction, with collaboration and coordination, Agama and Bulb overcame a big obstacle to get the video data to Cempresso thus reducing time for agents for troubleshooting by having all the data in one tool. It was essential to get the right conclusion where the problem is and to empower Customer Support to remedy problems in real-time.” - Kristijan Rebelić, Quality Management Team Leader at A1 Hrvatska
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We are joined by Gordon Brooks, CEO at Zixi to hear about what Zixi have been doing over the last 12 months including their latest updated and enhancements to the SDVP and the Intelligence Data Platform that leverages advanced analytics, ML and AI for alerting.
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Europa+ offers a unique alternative to the existing SVOD and traditional television services throughout Latin America and the Caribbean — more than 1,500 hours of the latest and most popular European TV series and specials presented ad-free are easily found by genre, language, and sub-title options.
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We talked to Alexander Trubin, the director of the Alma TV unified network management center, about results of the switch to satellite and the company’s future plans.
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The digital age has driven profound changes in how News & Sports are produced and consumed, as new digital platforms offer audiences endless options for news and sports. Moreover, the traditional way of doing business in television has been seriously impacted because of the COVID-19 pandemic, since production dropped all around the world, travel restrictions were applied, and many other related issues. Broadcasters now have to work ever harder to attract and retain viewers. However, the current situation also raises opportunities for virtual production, from remote shooting to virtual events.
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The lifecycle of a story in the media world today is increasingly short. Sparking the interest of your audience, gaining their attention with exciting and important stories as well as being first to publish are key goals for all media organisations. As a broadcaster in a modern mass media consumption space, one has to keep up with the end-users’ constant demand for fresh content around the clock and hold a reputation as the first platform that reports breaking news stories.
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The time when news broadcasters used social media as a ‘nice-to-have’ publishing platform has well and truly passed. Digital OTT and social media platforms are now mainstream and are the front line in the battle for audiences.
Wildmoka has produced a report that analyzes the social media strategies adopted by the following nine major news broadcasters during the week of the 2020 US Elections: NBC News, MSNBC, CNBC, Fox News, ABC News, CBS News, CNN, as well as two leading European broadcasters, Sky News (UK) and Altice BFMTV (France).
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