Five Keys to Delivering a Personalized Viewing Experience
The subscription economy is booming, and media and entertainment giants are steering the change. Even as Disney and Apple prepare to enter the market with premium offerings alongside direct-to-consumer platforms from HBO Max, NBCUniversal, BritBox and Quibi, the global subscription-based video on-demand (SVOD) business still has room for further growth [per Ampere Analysis].
It’s no coincidence that pay TV service viewership continues to decline as more consumers prefer to curate their own content packages by stacking subscription services and watching video content on social media. Yet the very same forces that are driving the SVOD non-linear phenomenon risk undermining its success.
About EPAM Systems
Since 1993, EPAM Systems, Inc. (NYSE: EPAM) has leveraged its software engineering expertise to become a leading global product development, digital platform engineering, and top digital and product design agency. Through its ‘Engineering DNA’ and innovative strategy, consulting, and design capabilities, EPAM works in collaboration with its customers to deliver next-gen solutions that turn complex business challenges into real business outcomes. EPAM’s global teams serve customers in over 25 countries across North America, Europe, Asia and Australia. EPAM is a recognized market leader in multiple categories among top global independent research agencies and was one of only four technology companies to appear on Forbes 25 Fastest Growing Public Tech Companies list every year of publication since 2013.
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