In Conversation with Platform Communications

In Conversation with Platform Communications

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In Conversation With...

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In Conversation with Platform Communications

After recently releasing a report on why dynamic analyst relations is pivotal to business success, Platform Communications' Managing Director, David Lawrence, talks to IABM TV about how AR is changing and why is it more important than ever.

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LED for virtual production in film and broadcast applications

Virtual set technology has experienced a coming of age for both film, broadcast, and events applications. The last two years have resulted in a steep learning curve for virtual production technology, forever changing the way content is made.

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Americas Regional Trends Report

This Regional Trends Report provides insight into the latest broadcast and media industry developments for the Americas region.

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Exciting times ahead for the media and entertainment industry

The pandemic has pushed the world to digitalise almost all industries – from the use of digital video solutions replicating a retail purchase, to remote production within the entertainment sector. In this blog Dhaval Ponda, Global Head, Media and Entertainment Services, Tata Communications, discusses the changing landscape of the sports and entertainment industry and the tech-enabled exciting times that lie ahead.

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Immersive Adoption Trends April 2021

IABM Adoption Trends reports annually track the adoption of specific emerging technologies within the broadcast and media sector. The purpose of these reports is to enable member companies to better understand the drivers of emerging technologies' adoption within customer organizations. This should provide member companies more tools to better address the challenges lying ahead, from new product development to marketing strategy. These reports contain a discussion on the state of adoption of the emerging technology in broadcast and media, as well as an analysis of significant customer deployments.

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Virtual Production for News & Sports

The digital age has driven profound changes in how News & Sports are produced and consumed, as new digital platforms offer audiences endless options for news and sports. Moreover, the traditional way of doing business in television has been seriously impacted because of the COVID-19 pandemic, since production dropped all around the world, travel restrictions were applied, and many other related issues. Broadcasters now have to work ever harder to attract and retain viewers. However, the current situation also raises opportunities for virtual production, from remote shooting to virtual events.

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Embracing Immersive Audio

The popularity of OTT broadcasting is really helping to drive the growth of immersive content, and this presents both opportunities and challenges for the broadcast audio world. Mixing in immersive allows the audio engineer to create a sense of envelopment and realism like never before, but as channel count and mix complexity increases, the importance of neutral, uncoloured studio monitoring with precise imaging becomes even more important. At Genelec we’ve long been involved with designing monitoring systems that are scalable from stereo to surround to immersive, so here we’ll examine some of the principles of immersive audio, and some of the considerations that audio professionals need to be aware of.

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Supponor moves to remote delivery

Supponor enables rights owners to maximize the value of live broadcast Sports & Entertainment events through world-leading end-to-end Virtual Advertising solutions, allowing partner and brand communications to be targeted and customized for each specific audience segment. Steve Plunkett, Chief Product Officer at Supponor, talks about the challenges brought by the Covid pandemic, and how the company helped its clients move to remote delivery at breakneck speed.

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