Telstra Broadcast Services (TBS) celebrates five years of managed media and broadcast services, innovation and industry firsts.
Since its acquisition by Telstra in 2015, TBS has gone from strength to strength and seen great success in the broadcast industry. It has experienced exponential growth over the last five years supported by a large global company while still successfully maintaining a small business culture. Operating as a subsidiary, TBS has been equipped with a unique and agile business model more akin to a start-up than a major global player on the broadcast stage which sees the company promoting knowledge sharing and autonomous operation for its employees and value creation for its customers while excelling in the fast-paced broadcast industry.
Can pay TV providers really compete and win against the more nimble, over-the-top (OTT) content providers such as Netflix and Amazon Prime Video? Yes, they can. But to do so, they must focus on customer experience. In this presentation, Olivier Jorda, Global Media & Entertainment Director – Industry Solution Group, Oracle, discusses how combining emerging technologies such as IOT, AI, mobile, chatbot, and remote video support with modern digital customer management can deliver the next generation capabilities of digital home services to improve customer experience while reducing cost-to-serve.
By Oliver Jorda (Global Media Industry Lead, Oracle)
Pay TV providers were once the 800-pound gorillas of the media industry. Not only did they deliver television content via cable, satellite, and telephone lines, but they were also the primary aggregators of content, including basic and premium channels and pay-per-view…
Article taken from IABM Journal 108 written by Bhavesh Vaghela (Chief Executive, Paywizard)
Paywizard recently launched an artificial intelligence-driven subscriber intelligence platform, Paywizard Singula™, which is designed to help Pay-TV operators and OTT providers take a more data-driven approach to precise customer engagement. Singula™ uses artificial intelligence and machine learning to generate ongoing subscriber insights, enabling operators to reduce churn, grow average revenue per user and acquire new customers.
By Megan Cater, Senior Manager of Digital Content at Signiant As data-intensive industries like Media & Entertainment continue to adopt cloud solutions, the simplicity and scalability of well-designed, cloud-native SaaS (Software-as-a-Service) has proven to be a major driver. However, in order to provide the full benefits of SaaS, vendors must be fully committed to the services, not just the software. SaaS connects vendors and customers in a long-term relationship that begins with onboarding, thrives through superb customer support and DevOps, and grows with ongoing product improvements rooted in feedback from customers. Entering into a partnership with a SaaS vendor that has a high-level commitment to services can provide enormous advantages to customers. Since the software vendor is responsible for operation of the cloud environment, it removes the burden of procuring, managing and maintaining on-premises infrastructure, while automatically providing the latest product releases without impacting customizations. Well-executed services also improve the usability of products over time, because they allow vendors the opportunity to get invaluable feedback from customers on an ongoing basis. That feedback comes directly from customers as well as from visibility into product usage that is often missing in traditional on-premises software. A powerful network effect is created where...