How to monetize an OTT platform
The television viewing experience has changed in many ways over the last few decades, with several trends that improve the quality of the experience (QoE).
In Conversation with Agile Content
In this IABM TV interview, Johan Bolin (CTO, Agile Content) discusses the monetization of OTT services as well as their 2021 acquisitions, including Edgeware.
Content Distribution & Monetization: State of the Industry
This Briefing focuses on identifying the most important investment drivers in content distribution & monetization derived from a mixture of sources, including survey data on technology priorities, company announcements, and financial data.
Media Tech Intelligence Update at BaM Live!™
This is a collection of presentations that the IABM Insight & Analysis team delivered at at BaM LIVE!™ June 2021.
The presentation cover the topics listed below.
- Americas Regional Trends
- Digital Transformation in Media: The Stats
- Decentralized Production Models: Effects on Media Tech Investment
- Media Convergence: Current & Futuristic Perspectives
In Conversation with Monterosa
We are joined by Tom McDonnell, CEO at Monterosa to hear how they create premium interactive experiences fast and at scale along with the biggest challenges that their clients in sport and media have faced over the last 15 months.
Tom tells us how their clients are able to generate new revenue streams along with their plans for the coming months and years.
In Conversation with Eluvio
We are joined by Michelle Munson, CEO and Co Founder at Eluvio to discuss EluvioLive, a 4K streaming and ticketing platform for artists and publishers direct to fans, based in blockchain.
We hear how the platform is built on the Eluvio Content Fabric and what this means along with how 4k streaming is handled with low latency.
Michelle talks us through some of the big names that have worked with Eluvio including an upcoming event with the Black Eyed Peas.
We also discuss “Remonetize Endlessly” and how EluvioLive helps to seamlessly repurpose and redistribute content along with an overview of NFTs and how they are becoming more common place in the media industry.
Finally, Michelle talks us through future plans for Eluvio and the platform.
In Conversation with Veritone
In this interview, Ryan Steelberg (President, Veritone) discusses the launch of MARVEL.ai, a complete end-to-end voice-as-a-service solution to create and monetize hyper-realistic synthetic voice content at commercial scale. Ryan explains how Veritone got into this area of synthetic voice and how synthetic media and synthetic voice changing the media landscape.
Ready. Set. Stream! Event based opportunities for Channel Originators
Event-based television is becoming increasingly important for channel originators, broadcasters and content owners. Beyond examples of sports and news, these events also include the latest release of a cliffhanger drama or millennial reality TV programs. The huge followings attracted by this type of programming and content underline just how important these scheduled TV events are. Missing out on the latest plot line reveal or who is ‘out’ via social media is now just as critical as not knowing the latest sports scoreline.
The Infinite Dial 2021: Digital Audio Continues to Grow – Are You Keeping Pace?
Released last week, The 2021 Infinite Dial report once again shows significant growth in digital audio. The report estimates that in 2021, weekly online audio listeners will reach 193 million, or 68% of the US population, up from 169 million, or 60%, in 2020.
Digital Audio: How Advertisers Can Reach Growing Audiences with Automated Buying
Advertisers are finding it increasingly important to embrace an expanding digital audio landscape. The 2021 Infinite Dial report shows significant growth in digital audio, estimating that in 2021, weekly online audio listeners will reach 193 million, or 68% of the US population, up from 169 million, or 60%, in 2020.