The media landscape looks vastly different than it did only five years ago. “Media” is no longer solely the realm of production studios and television stations. Social networks, gaming sites, and user-generated content platforms are media companies. Internet service providers and technology giants are also foraying into the music and video space. E-learning services, faith groups, local newspapers and even fitness companies now use video more than ever to reach wider audiences.
At the same time, consumers’ idea of media has drastically changed. In a recent Lumen survey, nearly 90% of European consumers considered “television” as any video they watched on their devices. 65% of them already subscribed to two or more streaming services.
As video and technology merge, the face of media is changing; development teams are agile, software and cloud computing have replaced hardware-based workflows, and black-box technologies have fallen out of favor. Media companies need solutions that are adapted to new challenges and new ways of working.
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Signiant sat down with Ariel Gordon, founder and CEO, to discuss Cinema Máquina’s use of Signiant’s Media Shuttle, their experience working through the pandemic, and Mexico’s impact on the global market.
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Studio Network Solutions has created a new ShareBrowser workflow integration plugin for DaVinci Resolve, giving video editors powerful media management tools within the Resolve workspace. This blog post details the EVO video production server workflow with DaVinci Resolve, the advantages of using the ShareBrowser media asset manager for DaVinci Resolve, and more effective tools for Resolve editing teams.
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Learn how a leading OTT streaming operator with top-tier live sports league programming and 100,000+ hours of drama, movies, sports and news content successfully scaled its cloud-based multi-DRM service to record size audiences.
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This briefing analyzes high-level investment trends in content infrastructure and storage. The acceleration in media technology transitions such as the move to remote production models and the migration to cloud operating platforms is putting functions such as infrastructure and storage in the spotlight.
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Creativity doesn’t exist in a vacuum. It’s often a careful cooperation between close teammates working toward the same goal. ShareBrowser, the media asset manager included with EVO video editing servers, has become the heart of this collaborative production workflow for the world’s leading media studios, corporations, sports teams, government institutions, marketing teams, churches, universities, and more.
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Streaming high-resolution video typically comes with an inevitable trade-off between available bandwidth and quality of experience for the end user. Delivering uncompromising video quality typically requires excessively high bitrates, which can result in slow starts, video buffering and high content delivery network (CDN) and storage costs. As the percentage of IP traffic attributed to video increases (estimated to already surpass 82%), these problems are only exacerbated, driving greater urgency for new innovations to address these challenges.
Traditional solutions that attempt to minimize bandwidth without compromising quality are centered around the development of more intelligent video encoders; either by replacing rate control, quantization and prediction strategies within them, or the entirety of a standard video coding pipeline. The latter, however, is a particularly risky proposition for video encoding services, since it requires the creation of bespoke transport mechanisms and decoders across multiple client device types. Likewise, improvements generated by a standards-based codec remain severely constrained by its inherent compliance needs.
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A new way of thinking and working is required across all aspects of the value chain — from media production to transportation. Together with industry experts we explore the evolution of remote production and switch across to cloud and IP-led media channels and business models.
We throw light on the transformation taking place pre-covid and share an number of real world case studies including the Alpine Ski event with SVT and key points of a IP Remote production study.
Our panelists reveal their future vision of cloud and IP led media channels for broadcasters, corporate and social media - along with how to accommodate changing viewer behaviours.
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In this scene setting mini keynote preceding our "As a Service" sessions, Aditi Pandey, Head of Vendor Management and Partnerships at NRK discusses as-a-service and streaming business models that are fundamental to the drive for efficiency and agility.
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We speak to Adrian Herrera, Product Marketing Principal, Object Storage at DataCore Software about the recent acquisition of Caringo, their relaunch of Swarm and how and why Object storage is increasing in popularity.
We also hear about how DataCore products can help the Broadcast and Media industries with storage.
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