Martin Izzard (Head of Media & Entertainment, Red Lorry Yellow Lorry) discusses RLYL’s focus for 2022 including the return to tradeshows!
Webinar about making effective data-driven marketing campaigns
Manor Marketing, one of the most respected marketing and communications agencies in the broadcast and media industry, celebrates its 20th anniversary in 2021. Industry veteran Dick Hobbs chatted with the founder of Manor Marketing, Jennie Marwick-Evans.
In this IABM TV interview, Khalid Sweidan (Senior Sales Manager, FOR-A Middle East and Africa) discusses what sells best in the Middle East and Africa, and why.
In this IABM TV interview, Rich Hajdu (Principal, Media Technology Group) describes how to start selling products and services into Americas.
This week we're joined by PR legend Denise Williams. Denise has over 25 years of experience in communications and PR in the broadcasting industry, guiding hundreds of clients through both the good times and the bad. Denise offers her unique insight on publicity in our industry, how PR has changed and what she envisions for the future of broadcasting.
This report is based on in-depth interviews with top technology industry analysts, including Karsten Weide (IDC), Maria Rua Aguete (Omdia), and Guy Bisson (Ampere Analysis).
The team at Grammatik have pulled together this eBook to help you evaluate your current marketing activity against a clear set of criteria.
In this IABM TV video, we catch up with Kami Periman, Senior Advisor, Solutions Marketing at Dell Technologies | Infrastructure Solutions Group for a detailed discussion around measuring ROI.