Caroline Ewerton
Head of Operational Delivery
Caroline Ewerton, Dazn outlines their Virtual Production case study; what they set out to deliver, what they have achieved so far and their next focus.
Tom Griffiths
Director of Technology
Tom Griffiths, Director of Technology at ITV, walks us through ITV’s journey into designing holistic supply chains that can flexibly adapt to the fast-changing media landscape.
IABM Journal 115
Published Q4 2020
Journal is the IABM Magazine released every quarter that covers hot topics within the industry. It is distributed widely throughout the industry.
This issue is available to view as a full publication below (click the ribbon icon to view and jump to specific articles) or to view each individual article, click the links in the content table.
Contents:
(Click on the links below to view the individual articles)
Bea Alonso - Chair
Director Of Product Marketing
Laura Conway
Founder
John Dollin
Senior Product and Engineering Manager
David Lee
Founder, Executive Chairman, Principal Owner
Richard Wormwell
Head of Production Innovation
This panel discussion examines a topic close to everyone’s heart: creativity. According to many, serendipity and social interactions are the engine of creativity. Steve Jobs said about this: “You run into someone, you ask what they’re doing, you say ‘wow,’ and soon you’re cooking up all sorts of ideas – If a building doesn’t encourage [collaboration], you’ll lose a lot of innovation and the magic that’s sparked by serendipity.” The pandemic-induced remote working may have endangered serendipitous innovation by significantly reducing face-to-face interactions between creative professionals. Will remote collaboration prove to be a driver or a constraint for innovation? How can technology tools help creatives alleviate the absence of in-person interactions? What does the future look like?
Caringo joins IABM’s BaM Live virtual event to discuss Swarm object storage’s data management capabilities for optimizing workflows
With Thanksgiving today in the States, it is a good time to reflect on the things we are grateful for. At Caringo, that includes our longtime and new customers, the wonderful partners we work with, and the professional organizations that keep us all connected to our communities. In the Media & Entertainment (M&E) Community, that includes Media & Entertainment Services Alliance (MESA), Sports Video Group (SVG), Society of Media Professionals, Technologists and Engineers (SMPTE) and The International Trade Association for the Broadcast & Media Industry (IABM).
With over 600 international companies, the IABM has created a hive-mind network of over 9,000 engaged contacts from 60+ countries, all focused on driving the Broadcast and Media industry forward. Their BaM (Broadcast and Media) Shop Window is an online resource for finding products and services, and their upcoming BaM Live virtual event is designed to arm all sides of the industry with the facts and insights they will need to be successful in 2021. The event starts on Tuesday, December 1, and in the interest of #NoDigitalFatigue, programming will be for 3 hours on each of the 3 days with the themes of Creator Day, Architect Day and Executive Day. Better yet, you can register now and attend the event for free!
We selected the Creator Day at BaM Live because Caringo Swarm’s intelligent data management capabilities enable our object storage platform to optimize workflows that are critical to creating, producing and delivering content. Our short “fireside chat” is titled Cloud, Cold & Close: Unifying Storage Silos for Creative Workflows.
In 2020, there was a mass exodus from office and studio space and working remotely became the new normal for many organizations. Some of these organizations increased their storage footprint in the public cloud and ended up with a new type of storage silo—where they have content stored both on-prem (SAN, NAS, tape, etc.) and in cloud storage. To be successful in 2021 and beyond, those same organizations will need to address unifying disparate storage mediums/locations and how to store and manage all of those assets throughout their lifecycle.
With multi-protocol access, built-in security, metadata search capabilities and features like Partial File Restore, Caringo Swarm is ideal for media, entertainment and broadcasting organizations that need to unify disparate storage mediums/locations and to manage digital assets.
Hosted by the IABC organization, Ben Canter, Caringo VP of Global Sales, and our esteemed partner Liz Davis, VP Media Workflow Group at Diversified, will be discussing how object storage and intelligent data management can be used to optimize digital video workflows and to manage long-term archival, content centralization and management.
Ben has spent 20 years in the IT industry with 8 of them focused on software-defined storage solutions. Liz has a background in film and TV distribution, on-set production, and digital media development with some of the largest sports and media brands, and has worked with many companies to navigate emerging technologies and grow their business with a forward-leaning video strategy.
If you want to hear more from Ben and Liz, check out our Brews & Bytes webinar hosted by Adrian J Herrera, Caringo VP Marketing, on Using an Active Archive for Creating Content during Covid.
We have product information as well as many blogs, webinars and papers available on Caringo.com, or, you can email us at info@caringo.com with questions or to request a custom demonstration to help you determine if Caringo Storage can help you.
How to choose a network protocol for live streaming? UDP/RTP, HLS/DASH or SRT – which one is the perfect fit for your live feed? Three typical cases are considered in this video.
This session will discuss a new, novel use of blockchain technology for streaming and servicing film and TV catalogs direct from their source assets for sales, licensing, and ticketed direct exhibition. It will discuss recent case studies used to stream private global exhibitions of films such as “Bill & Ted Face the Music” and “Wolf of Snow Hollow” in 4K/HD to browser, smartTV and mobile platforms with individualized secure watermarking, DRM and secure individual tickets, direct from source asset with no intermediaries. This is made possible by blockchain ledger technology, rights within the media via smart contracts, and just-in-time streaming of media and metadata from the film asset library. Each ticket provides a secure identity that can enable live fan engagement.
In a time of uncertainty and fear, consumers want to stay connected, entertained and educated, resulting in shifting behaviours and beliefs. In order to meet these new consumer demands, Promethean TV worked with True Digital Group to adapt their strategies and deliver video monetization results. In this session, Ian Sharpe, CEO of Promethean TV will discuss details of its recent case studies with True Digital Group. Promethean’s IGNITE VIDEO product offered high-performing interactive overlays for English Premiership League Football matches, primetime broadcasts of Show Me The Money rap battle show and behind the scenes content for the upcoming Miss Universe Thailand 2020 pageant. Campaign highlights included: – Samsung’s half-time Man-of-the-Match poll during the broadcast of West Ham United vs. Manchester United in July achieved five times the industry average for traditional display advertising – and of the 2.5% that activated the poll, a phenomenal 68% then participated with the branded offer. – Audience engagement during the Show Me The Money rap battle show aren’t just a one off – impressions have grown by 173% over the summer and unique visitors have more than tripled during this time. – The interactive campaign for Miss Universe Thailand 2020 pageant also achieved an average clickthrough rate of 4.8% – ten times more than the industry average for traditional display advertising. The key was to capitalise on the opportunities created by the surge in lockdown content consumption, in order to get up close and personal with True Digital Group’s audiences and create memorable experiences. Not only did these overlays improve engagement and boost campaign ROI, but they also created a lifeline to those who needed it the most.
Welcome to a very special episode of In the Hub! In the 13th episode, we speak to both Ben Gunkel, Chief Commercial Officer, and Phillip Neighbour, Chief Operating Officer at PlayBox Technology UK. Ever wondered how the infamous TV Channel in a Box was created? Or how the PlayBox dream became a reality? Neil, Ben and Phill discuss the eventful history and the promising future that lies ahead for the #1 international Channel in a Box manufacturer.
Welcome to Episode 12 of the In the Hub podcast! In this episode, Neil chats with Matthew Baxter, Co-Founder and Managing Director of Stellwagen Ventures. Matthew takes us back to his start in the sports industry, the recent launch of Stellwagen Ventures and how we can expect sports and music to emerge from a whirlwind 2020.