IABM Technology and Trends Roadmap – 2025

IABM Technology and Trends Roadmap – 2025

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Tag: Audio Automation

IABM Technology and Trends Roadmap – 2025

The IABM Technology and Trends Roadmap isn’t just for industry technologists to use as a reference. IABM has discovered industry execs using it as a starting point for their keynote speeches: product line managers are using it to plot their own products; and corporate board members get a better understanding of where the company’s products sit on the adoption curve, hence a better grasp or risks vs gross margins. This also assists marketing activities by giving an indication of how best to promote products within M&E and adjacent/vertical market areas.

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Calrec – Standing on the Shoulders of Giants

Covid taught the broadcast industry many things, and the requirement to quickly adapt to new ways of working is perhaps its lasting legacy. As broadcasters scrambled to get content on air, it was a stark reminder that companies need to ensure their business, supply chains and technologies are agile and flexible enough to be able to withstand different kinds of widescale disruption.

Since then, companies across the industry have come to value the importance of collaboration as a key business driver. As Henry Ford famously said, “Coming together is a beginning, staying together is progress, and working together is success”. He should know, he forever revolutionized the transport industry and his legacy of affordability and reliability is still standing strong.

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Telos Alliance – Next Generation Audio: The future of broadcast audio is here, today

Audiences today expect higher quality media, whether content is being viewed on a television, mobile device, or streaming platform. Listeners now anticipate consistent, high-quality audio that is clear, personally engaging, and available in their preferred language. Advances in media delivery have ensured that audio experiences are more immersive and enjoyable, meeting the expectations of modern viewers. With immersive technologies like Dolby Atmos and MPEG-H, viewers can expect more dynamic home entertainment. Content creators and platforms should deliver audio that meets these expectations, including consistent loudness, clear dialogue, and support for personalized standards. Enhanced audio quality boosts engagement, making content more enjoyable and effective. For broadcasters and streamers, this translates to loyal viewers, valuable audiences for advertisers, and sustainable subscription revenues.

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Projective – Wrangling the wild west of post-production

For decades, post-production has been a crucial and dynamic component of the media supply chain. From editing and sound design to color grading and visual effects, post-production ensures that the final product aligns with creative visions and meets industry standards, enhancing the overall viewer experience. Yet for many professionals in the industry, it can feel like the “Wild West.” This phrase frequently comes up in conversations with technology buyers, at trade shows, and during countless discussions about workflow challenges. It’s a fitting analogy—a lawless, chaotic environment where workflows are anything but streamlined, resources are scattered, and collaboration suffers.

But it doesn’t have to be this way. Post-production, while complex, can transition from disorder to structure with the adoption of thoughtful creative project frameworks.

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Pixel Power – Automation and Content – how can they coexist?

One of my favorite things to say about our media production world is that I’ve never worked in an industry that is so obsessed with the next generation of technology but is so slow to actually adopt it. Perhaps this conservative tendency is a side-effect of working with content that we see as culturally significant or valuable, or maybe it’s just the recurring 3am nightmare of the screen going black during primetime. But when industry commentators keep lauding the next new shiny thing as a game-changer, customers watch on with their hands on their hips waiting for one of their number to go first, make all the mistakes, and iron out all of the wrinkles.

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nxtedition – Telling the right story by mastering multiplatform content creation in today’s media landscape

Great storytelling isn’t just about what we say; it’s about how, where, and when we say it. In an era where content is consumed across a wide array of devices and platforms, delivering the right story to the right person at the right time is more complex than ever, and probably one of our industry’s biggest challenges. Content creators must adapt their storytelling to suit each platform and audience, while keeping the core message consistent.

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Grass Valley – How AI and automation are reshaping media production

At the Grass Valley booth at ISE 2025 in Barcelona, an entire live production was orchestrated through the Apple Vision Pro, without a single button press. Instead of relying on traditional control surfaces, operators used intuitive gestures and spatial interactions to manage live feeds, camera angles, and graphics in real time. Meanwhile, remote production tools like Sport Producer X are enabling one-person teams to deliver high-quality live events from anywhere, using streamlined workflows that were previously only possible in large-scale broadcast environments.

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Vizrt – Innovating Sharp HealthCare’s Communications and Conferences with Fluid Sound and Vizrt

With more than 19,000 employees across California, including its corporate teams and home-based employees, as well as over 2,700 affiliated physicians in clinics and hospitals, Sharp HealthCare wanted to revitalize its internal corporate communications and education capabilities through video.

The construction of the new Sharp Prebys Innovation and Education Center (SPEIC) created a community hub for enhanced collaboration, innovation and lifelong learning, and marked a prime moment to transform the health system’s broadcast AV capabilities in partnership with Fluid Sound. The organization needed an advanced, user-friendly set up that facilitated hybrid functionality, enabled live broadcasting with high production value, and offered seamless communications.

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Imagine Communications – The Home Field Advantage: France TV delivers coverage of Paris 2024 Olympics in UHD, with an assist from Imagine Communications’ SNP

In the past for its coverage of the Olympic Games, France TV has built a dedicated facility at the International Broadcast Center (IBC) in the host city and delivered signals back to its headquarters in Paris for distribution to viewers via over-the-air TV. However, with the 2024 Games taking place in its own backyard, the broadcaster saw a unique opportunity — it could forgo the IBC and instead use its own facilities for the event. Furthermore, to enhance the viewer experience, France TV committed to delivering its Olympic coverage in UHD.

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Cinegy Capture’s ENVY’s post-production workflow

CAPTURE, a specialist remote workflow division of award-winning post-production house ENVY, delivers on-location recording and media management services for rig productions, powered by Cinegy Capture and Cinegy Multiviewer.

Thanks to Cinegy, ENVY has created highly mobile, compact on-location post-production kits that are far smaller than would otherwise be possible. These ENVY CAPTURE mobile rig kits include hardware custom-designed to operate efficiently with minimal crew and are very accepting of environmental conditions. Each kit creates high-resolution and proxy versions of incoming video feeds for edit-ready media, eliminating the need for backup and ingest workflows in the field.

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