Journal 126

Table of Contents

Accedo – AI’s role in the OTT industry’s pursuit for sustainability

Agama – From reaction to prevention: how Telcos can manage video quality proactively

Agile Content – How encouraging user engagement can help OTT companies decrease their ecological footprint

Appear – Protecting our fragile planet: the media/broadcast industry’s journey towards a greener horizon

Beam Dynamics – Intelligent technology lifecycle management

Black Box – KVM trends in the broadcast industry

Blu Digital – Fere nihil sine deo: thoughts on AI localization and humanity=

Blue Lucy – Bringing the cloud to earth

Caton Technology – Cover the globe with internet connectivity

Chyron – Exploring cloud vs. hardware solutions: addressing customer needs and financial considerations

Clear-Com’s flexible technologies provide invaluable business efficiency

Consult Red – Aggregate more

Densitron – Outsourcing can help companies refocus and build business efficiency

DOTSCREEN – Unlocking diversity and efficiency: the benefits of multiple 3rd party vendors for end-to-end OTT streaming services

EditShare – Will AI really transform the media industry?

Etere – How to generate automatic metadata for newsrooms

Fabric – Reinventing IFE sales syndication with Fabric Connect

Farmerswife – Automating workflows with Cirkus

G&L – Elasticsearch features for incident detection: are they worth considering?

Imagine Communications – During the transition from ground to cloud, a hybrid approach to playout offers the best of both worlds

IMSC Rosetta – A new era for subtitle formats bridging broadcasting and streaming

Jigsaw24 – Fringe benefits: post houses, soaring power fees and sustainability

LTN – How to secure your IP-based future the simple way

MainConcept – Can codecs improve ad engagement?

Marquis – 2nd generation digital migration: if it were easy, everyone would do it

Matrix – The secret to ad sales success in a changing media landscape

Matrox Video – How to communicate the value of technology solutions to buyers

MediaKind – Using the latest green video encoding tech can help broadcasters slash their Capex/Opex energy rates

MetaBroadcast – Overpaying for data?

Net Insight – How IP turns the page on sports video production and distribution

Norsk – Build vs. Buy: the best of both worlds

NOVELSAT’s 5G video solution: unleashing the future of video experiences

Oxagile – Agile engineering in OTT: how media and entertainment quickly adapts to changes

Qvest – Touchdown for American football in Europe: reaching more sports fans with FAST channel playout

Signiant – Bridging the gaps between files and objects for media

Simplestream – Needle in a haystack: the challenge of normalizing metadata

TAG Video Systems – Unlock business success in the cloud: gain unmatched agility and efficiency

Three Media – Driving towards business agility

Varnish Software – Making streaming more sustainable: three effective methods for achieving more with less

Veritone – so your content is finished… now what?

Veset – How cloud playout is helping ease the complexity of playout

VisualOn has released its universal content adaptive encoding solution – VisualOn Optimizer

Vizrt – Cloud considerations: how to guarantee success when ‘going cloud’

V-Nova - Sustainable streaming: The state of play and what’s next

In Conversation with MediaMelon

In this IABM interview, Kumar Subramanian, CEO of MediaMelon describes the services that his company offers, along with a preview of the latest innovations that his company plans to disclose during IBC. He also shares how MediaMelon sees the analytics market evolving and how they are planning to participate and lead in that evolution

In Conversation with Tinkerlist

In this IABM TV Interview, Aaron Nuytemans of TinkerList is explaining the launch of their new product CUEZ. CUEZ is the world’s first cloud-based rundown tool which can integrate with any device.

IABM announces shortlisted entries for BaM Awards® at IBC 2023

IABM today announced the shortlisted entries for the 2023 IBC Show edition of its BaM Awards®. The Awards have this year returned to their biannual format, centered around the two largest international exhibitions, NAB Show and IBC, now that in-person events have returned. The shortlist for the IBC show edition has been selected by the judges from over 150 entries – reinforcing the value that technology developers place on the recognition provided by the BaM® Awards. The BaM Awards® reward innovation in each of the nine BaM Content Chain® categories, together with a tenth award recognizing an outstanding project, event or collaboration.

The panel of 40+ non-affiliated, expert judges is now examining the shortlisted entries in close detail. Visits to the stands of shortlisted companies will take place once IBC 2023 opens to complete the judging process. The eventual winners will be announced at the IABM BaM Awards® Party on Saturday 16 September, beginning with a drinks reception kindly sponsored by Avid at 6pm. Tickets are still available and all IABM members and shortlisted companies are welcome; register here.

“The high number of entries and the sheer innovation on display are a direct reflection of the efforts and budgets that companies are putting into their R&D,” said Stan Moote, CTO at IABM and chair of the judging panel. “It pleased me to see that many entries are debuting for the first time at IBC, indicating we are getting back to the industry’s customary trade event product releases.”

 

The shortlisted entries are:

Create

Bolin Technology – EX-Ultra outdoor PTZ camera

ChromaLight – Industry’s first two-layer chroma key paint

Rotolight – product name embargoed

Timeaxis Technology – LED virtual production shooting system

Verizon Business Group – 5G edge editor

 

Produce

Adobe – product name embargoed

Brompton Technology – Tessera G1 receiver card

Datavideo – Datavideo’s REMI kit

Evertz – DreamCatcher™ BRAVO studio virtualized production suite

Riedel Communications – Simplylive production suite

 

Manage

Backlight – iconic media management

Blu Digital Group – BluSpot

Newsbridge – MXT-1 generative AI indexing technology

Ross Video – Streamline Pro

Vimond Media Solutions – Smart highlights

 

Publish

Ateme – Next-generation, cloud-native Cloud DVR

Broadpeak – Advanced CDN

MainStreaming – Carbon-neutral intelligent media delivery platform

Prime Focus Technologies – CLEAR® Reframe

VisualOn – Optimizer – universal content-adaptive encoding solution

 

Monetize

Brightcove – Brightcove Ad monetization

MainConcept – Codec-based advertising technology

Media Distillery – Ad Break Distillery

MEDIAGENIX – Ratings artist

Supponor – NHL digitally enhanced dasherboard

 

Consume

DOTSCREEN – Viki for smart TVs

Eluvio – Eluvio media wallet for connected TV powered by the content fabric

Norigin Media – UI toolkit to deliver TV4 Play’s CTV-direct consumer engagement

NPAW – Product analytics

TeraVolt – a Qvest company – TVXRAY – the Gen-Z upgrade to broadcasting

 

Connect

Appear – Hardware-accelerated SRT

GlobalM – Software-defined video network

Imagine Communications – product name embargoed

NEP Group – 5G MT-UHD MiniTx

Net Insight – IP media trust boundary with SMPTE RP2129

 

Store

Frame.io An Adobe company – product name embargoed

ATTO Technology – simple, server-less ethernet connectivity for LTO tape

Facilis Technology – Facilis HUB FLASHPoint solid state shared storage server

Perifery – Perifery Swarm

Studio Network Solutions – EVO Cloud

 

Support

Beam Dynamics – Beam Product intelligence platform

Flanders Scientific – XMP550 HDR mastering monitor

PHABRIX – QxP – a new form factor for portable waveform monitoring

TAG Video Systems – TAG content matching technology

Viaccess-Orca – Viaccess-Orca anti-piracy centre

 

Project, event or collaboration

Elevate Broadcast – Remote 2110 production from venue to distribution

nanocosmos – Real-time streaming for new interactive applications

Skyline Communications – Data-driven sustainability with free of charge DataMiner software

Telstra Broadcast Services – Cinema Direct harnesses 5G to stream live events to cinemas

TeraVolt – Interactive feed by DFL and TeraVolt with SKY Mexico

 

The winning entries will automatically be submitted for IABM’s prestigious Peter Wayne Golden BaM Award®, with the winner announced at the IABM BaM Live™ Annual Conference and Awards on 7 December 2023.

 

About IABM:

Inform. Connect. Support.

IABM is the authoritative voice of the broadcast and media technology supply industry worldwide. Its wide range of services to members encompasses market research and intelligence, training, expert representation at standards bodies and broadcasting unions, executive networking opportunities, and preferential purchasing. A presence at every major broadcast tradeshow, IABM also provides a valuable channel for communication among broadcast manufacturers, government, and regulatory bodies. Additional IABM activities include awards programs for innovation and scholarships designed to stimulate the development of the broadcast and electronic media industries on an international basis. For more information, please visit www.theiabm.org.

IABM Contact:                                                                                    

Rosanne Geyman

Head of Marketing

Tel: + 44 (0)1684 215359
Email: Rosanne.geyman@theiabm.org

Website: www.theiabm.org

In Conversation with Aximmetry

In this IABM TV interview David Azoulay, Senior Technical Producer at BellMedia discusses how they deploy Aximmetry Virtual Production Platform in their projects.

In Conversation with Synamedia

In this IABM TV Interview, Elke Hungenaert, VP of product management for Video Networks at Synamedia, examines operators’ progress in moving to the cloud, including the emerging area of distribution moving from satellite to IP. She also highlights how sports streaming is driving innovation.

MediaTech Spotlight: MediaTech Vantage™

MediaTech Radar is a monthly newsletter put together by IABM’s Head of Knowledge Lorenzo Zanni. It focuses on a spotlight topic in MediaTech and reflects on a series of past, present, and future business developments in the industry. In this edition, our spotlight topic is MediaTech Vantage™.

MediaTech Spotlight: MediaTech Vantage™

A spotlight topic in MediaTech.

  • IABM has launched a new business intelligence platform to make research more accessible to its members: MediaTech Vantage™. I have included a screenshot of the platform below – this a walkthrough video I did.
  • This platform is freely available to IABM members who are now able to access a centralized resource for all MediaTech intelligence needs, searching and filtering for content through a seamless interface as well as creating and downloading personalized streams of research. Get in touch with us if you have any questions about this.
  • MediaTech Market Sizing™ is provided as an add-on element on MediaTech Vantage™. Our market sizing service gives subscribers access to data (Source: Caretta Research) accompanied by detailed insight and analysis (Source: IABM) configured according to the BaM Content Chain® taxonomy. It is available as an annual subscription with the data being updated quarterly. This is a customizable service so that you only pay for the segments or products you need.
  • We strongly believe that the combination of this intuitive platform with a new market sizing service will supercharge your research and be good for your business, which is why we are scheduling meetings with IABM members and GEPs to discuss it.
  • The IABM Business Intelligence Unit will be at IBC 2023 to talk MediaTech Vantage™ and MediaTech Market Sizing™Book a meeting with us if you are interested and would like to discuss what it can do for your business. We will also be doing demos every day of the show at 11am and 3pm on stand at 8.F54 (Entrance C) – register your interest here.

MediaTech Watchlist: IBC 2023, Avid, Talent and more…

A watchlist of selected past, present and future business developments in MediaTech.

  • I am looking forward to attending IBC 2023. I’ll be opening the conference on Friday with a presentation on the State of MediaTech followed by a panel discussion – register to attend here; the session is open to all IABM members and registered conference attendees. More details on this and other IABM activities are here.
  • During the State of MediaTech session, we will be discussing some of the major trends in the industry and their implications for the future of the sector. This discussion will be backed up by IABM data-driven insights on the business of MediaTech. Expect us to talk about the impact of macro headwinds on MediaTech, the rise of AI, media technology investment strategies, and more.
  • In early August, Avid entered a definitive agreement to be acquired by private equity firm STG for $1.4bn. This is yet another major public MediaTech vendor going private after rumours of a potential company sale circulated between June and July. A combination of factors including macro headwinds and the Hollywood strike may have contributed to the sale though Avid may be looking for more room for manoeuvre as a private business, which may have been the primary driver behind this decision.
  • At IBC 2023, IABM will keep focusing on the talent shortage that is afflicting the industry. We have published a report on the topic in Q2 2023 – this is available to members through our MediaTech Vantage™ platform – and plan to get feedback from industry professionals on this. A new study for Ravensbourne University London (article source: IBC 365) conducted in August found that: “Three quarters of young adults want to work in the UK’s creative industries but are deterred from entering the industry by a lack of knowledge about roles available as well as a perception that the industry is hard to get into.” This is consistent with our research on the topic which identified visibility of roles as one of the causes of the shortage. The interest is however a positive and something that as an industry we can build on.
  • I mentioned the rise of AI above. Expect this to be possibly the top topic at IBC as it arguably was at NAB Show. The expansion of its use in content creation and production is the highlight for me – and our data points to that as well. As a recent example of this, Freemantle has hired a new Head of AI and Automation to explore the usage of the technology across its business.
  • This interesting Financial Times article (requires subscription) outlines the challenges facing Disney across broadcasting, streaming and cinemas – Disney has recently made a move into sports betting by tying its ESPN cable network to the casino and online gambling company Penn Entertainment in a $2bn deal.

Thank you for reading this newsletter. If there are topics you would like me to cover or have information/ideas you’d like to share, please get in touch with us.

Lorenzo Zanni

Head of Knowledge

IABM

In Conversation with NativeWaves

In this IABM interview, Christof Haslauer, CEO of Native talks about solutions that NativeWaves enables its customers to deliver to their audiences. He also highlights the new solutions that have been built by the company since IBC 2022 and his view of where the industry will go in the next 3 years.

MediaTech Spotlight: Sustainability

MediaTech Radar is a monthly newsletter put together by IABM’s Head of Knowledge Lorenzo Zanni. It focuses on a spotlight topic in MediaTech and reflects on a series of past, present, and future business developments in the industry. In this edition, our spotlight topic is Talent.

MediaTech Spotlight: Sustainability

A spotlight topic in MediaTech.

  • IABM is about to publish a report focusing on Sustainability in MediaTech. Here, I wanted to share a selection of the main highlights of this report (there will be much more in the full report):
  • Sustainability is a complex topic: This research highlights that Sustainability is a complex topic requiring MediaTech organizations to frame the objectives they are trying to pursue clearly.
  • Sustainability requires organizational advocates: Be it a team in a large organization or an individual with a passion in a smaller business, Sustainability strategies require advocates to champion the alignment of different business functions with Sustainability objectives.
  • Sustainability is tied to regional challenges: The development of sustainability strategies depends on local natural resources and the availability of people and talent.
  • Sustainability attracts talent: The younger generation of talent is more likely to be attracted to companies that are taking up Sustainability development and integrating sustainable policies into the company culture.
  • Sustainability has grey areas: The discussion around the impact of software and hardware lacks clarity because of its complexity and the level of responsibility and ownership it implies as part of the Sustainability discussion.
  • Sustainability is an ongoing journey: Tracking Sustainability performance is mainly pushed by carbon footprint measures, but its measurement could develop into other solutions and metrics to become more effective.

MediaTech Watchlist: Convergence, Netflix, Hollywood Strikes and more…

  • I participated in UpStream, an event produced by IABM and AVIXA, at the end of June 2023. The event focused on the convergence between MediaTech and pro-AV technology. As part of the event, I delivered a presentation on technology convergence and chaired two panels focused on technology trends and NDI applications respectively. The event showed that the technology conversations that pro-AV professionals are having strikingly resemble those we are having in MediaTech, which reflects the increasing technology convergence we have seen in the last few years. Topics discussed at the event included consumer viewing habits, streaming technology, virtual production, AI/ML, skills shortages, and IP standards.
  • In the three months to the end of June, Netflix added 5.9mn subscribers due to its crackdown on password sharing (FT, requires subscription), one of the policies it adopted along with AVOD to counter a decline in subscribers.
  • Last month, we reported the news of Hollywood writers going on strike due to concerns over salary and safeguards following the sudden rise of Generative AI. In July, actors joined their colleagues due to concerns that they will be replaced by their digital likenesses without compensation. The Milken Institute estimates that the Hollywood strikes’ economic impact could be up to $4bn. This is not good news for MediaTech as the strikes will disrupt new content releases as the production shutdowns caused by COVID-19 did.
  • ITV abandoned its plans to purchase All3Media in July, which would have expanded its production business.
  • The battle for Generative AI supremacy continued in July as Meta announced it would release its open-source Llama 2 LLM.

Thank you for reading this newsletter. If there are topics you would like me to cover or have information/ideas you’d like to share, please get in touch with us. 

Lorenzo Zanni

Head of Knowledge

IABM