Media Asset Capital is a full service technology, strategy & M&A consultancy. We assist customers decide on insourcing vs. outsourcing of technical operations, to create RFPs and assess the responses, to respond to external RFPs, and to design technical implementations and efficient workflows.
We have worked with broadcasters and media companies across the world for over 15 years, with many successful projects.
In addition, MAC provides strategic consultancy around M&A activities, assisting companies to buy and sell businesses, and offers support for due diligence processes.
Related Products:
Tailored Network Design
MultiCast Consultancy Ltd.
Human Capital
Projects management and Delivery
Technology Architecture and Solutions Design
Procurement Strategies, Recommendations, & Management
Business and Commercial planning
Pipe|Bridge, Sport|Bridge, Social|Bridge
EDGE
Technology design and selection
WHATS’ON
Professional Services
Kosmogo Booking & Logistic Software
BCi Digital Systems Integration
Technology Consulting
Consulting and Integration services
Edge Data Center Services
Change Management
Tailored Network Design
With decades of experience behind them, our network design team excels in bringing broadcast networks to life. So if you need to design and launch one that meets your need, we can help.
Broadcast networks don’t benefit from a one-size-fits-all solution. That’s why we can create a bespoke one for you bespoke, to meet your requirements for now and the future. We’re already the network provider for some of the UK’s major broadcasters, maybe we can help you too?
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MultiCast Consultancy Ltd.
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Business Development Support
With a deep expertise, understanding, and network within the Middle East’s Media industry, Master Media provides Strategic Advice and Business Development Support to companies interested in or planning to enter the Middle East market. We have supported a number of international players in successfully building their presence in the region.
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Human Capital
Master Media provides a varied blend of expertise relating to Administrative, Operational, Technical, and Creative people in Broadcasting and Media:
Specialist Skill-set: We bring our decades of experience in global Broadcast & Media and deploy similar skills and expertise from our network of specialist professionals.
Recruitment Services: Master Media’s management has recruited hundreds of highly regarded Media & Broadcasting professionals in various disciplines. Our range of recruitment services includes Search & Selection of middle and senior management, both permanent and interim, and the recruitment of complete teams for start-up and established organizations.
Training: In addition to partnerships with renowned international training providers, Master Media develops training programmes customized to its clients’ needs. This includes Technical, Editorial, Production, and Operational Training.
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Projects management and Delivery
Master Media supplies a full and comprehensive range of Program and Project Management services in setting up, launching, and relaunching media and broadcasting projects. We could help you manage the entire project life cycle, and our involvement could be as little or as much as you desire: from part time assistance, to full project ownership:
Professional Programme/ Project Management
Coordination & Communication Focal Point
Schedule Development and Tracking
Cost Control & Resource Allocation
Quality Control and Status reporting
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Technology Architecture and Solutions Design
Technology Infrastructure Consulting: Facility Planning and Analysis; Budget Preparation; Architectural and Electro-Mechanical Systems Review.
Auditing and Analysis: Technology and Operational Audits; Site Survey and Analysis; Technology & Systems Analysis.
Systems Design: Production and Post-production systems; Media Asset Management Systems; Networking Systems; Distribution and Delivery platforms, Satellite & Communication Systems.
Documentation: Workflow & Schematic Diagrams; Operation Manuals; CAD Drawings; Floor Plans.
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Procurement Strategies, Recommendations, & Management
RFP/ Tender Process Management: Our vast expertise in this area could help you produce concise documents that yield minimum ambiguity and provide total protection of your investment, starting with requirements specifications taking into account the possibilities offered by new technologies and operating models, and the evolving business drivers in the broadcast and media industries.
Having both written and responded to countless RFPs and Tenders over the years, Master Media’s team advises organizations on how to express their requirements where vendors, contractors, and service providers will know precisely what is required. We manage RFPs through vendor selection to completion and delivery.
Contract Review and Supplier Management: Whether you are buying a product, a system or a managed service, value for money, support, Service Level Agreements, and interoperability are just some of the complex contractual issues that Master Media’s professionals can help you with, either directly with your Suppliers or in support to your own procurement team.
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Business and Commercial planning
For new projects or expansions to exiting operations, Master Media offers:
Feasibility Studies and Business Plan Development: Design and conduct market research and feasibility studies; Create and deliver detailed strategies, technical and business plans, and corresponding financial projections; Market and Situational Analysis, including Potential Opportunities and Challenges; Competitive Analysis.
CAPEX and OPEX Budgeting.
Commercial modelling and revenue forecasting.
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Pipe|Bridge, Sport|Bridge, Social|Bridge
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EDGE
It can either be used standalone through a web interface or in most cases connects over websockets to our control and monitoring platform called CORE (deployed on prem or in the cloud).
Typical use-cases are secure and reliable Internet transit, a monitoring probe, 2022-7 protection, Input protection and (De)Scrambling.
Functions that set itself apart from a native SRT implementation are:
• SMPTE 2022-7 seamless input with per path statistics
• SRT RTP header passthrough allowing 1+1 paths followed by downstream 2022-7 seamless protection
• BISS-2 scrambling and descrambling with seamless odd/even key transition
• Thumbnailing (based on ffmpeg library)
• ETR290 Priority 1, Priority 2 & Priority 3 (fully written in house)
• UDP and RTP output with packet pacing and launch delay offset
• Threshold based input redundancy with support passive or active backup sources
• CORE (CORE is the name of our control platform) - Centralised control and monitoring capable of controlling and monitoring through firewalls and presenting a northbound REST control and monitoring API
• CORE - High availability horizontally scalable cluster based control and monitoring capable of managing tens of thousands of EDGEs.
• CORE has a REST API with existing integrations with ATOS BNCS and Skyline Dataminer.
• CORE supports local, LDAP, SAML and Azure AD authentication.
• CORE - Grafana native driver for correlated monitoring of all software components
• Floating centralised license model with both OPEX and CAPEX options
• EDGE Debugging tools - top talkers & PCAP
• HLS input and output
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Technology design and selection
We have worked with broadcasters and media companies across the world for over 15 years, with many successful projects.
In addition, MAC provides strategic consultancy around M&A activities, assisting companies to buy and sell businesses, and offers support for due diligence processes.
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WHATS’ON
MEDIAGENIX started out in 1992 helping a commercial channel move away from Excel sheets and handwritten programme schedules. After decades of co-creation with an ever growing international customer community, MEDIAGENIX rank among the top of tech vendors in the international media industry, serving customers in Europe, the Middle East, the United States, Asia, Latin America and Oceania. Customers include public and commercial radio and TV stations, on-demand platforms, OTT streamers, telcos and their service providers.
Your benefits
Optimally exploit your content on any VOD services Driven by rights. Fully verified. Completely integrated with multiformat workflow management. Catch-up & preview services driven from the linear schedules.
Manage smart linear channels end to end Integrated workflows, from budget plan to fully crafted playlists. Automatically in line with rights,regulations, business rules, branding and marketing targets. Use the same toolset for your VOD operations.
Don’t leave money on the table Exploit your rights to the full. Always know the value of stock and schedule, and your ROI. Manage your commercial inventory.
Streamline the material workflow Manage and monitor the workflows for both VOD and Linear publication.
Integrate, automate & future-proof media operations Integrate with standard interfaces or with the toolkit to create your own REST API calls. Set up workflows across departments and systems.
Hit the targets and report on everything Calculate and report on statistics, quota values, financial information, content and all other kinds of information.
Effortlessly stay within legal boundaries Always be sure your scheduling is in compliance with parental ratings, and observes licence conditions and government regulations.
Build your audience Schedule promotions — automatically, manually or combined — based on ratings and targets.
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Professional Services
Our professional services include:
Consulting
- Systems architecture consulting
- Technical design
- Network troubleshooting
- Project management
- Lab Support
- Customized services
Installation Services
- Installation, configuration, and commissioning of sites
- Software configuration, updates and management
- System installation and setup services
- Resident support
- Staffing services / outsourcing
- Lab Support
- Staging services
- Systems integration
- Customized services
- Operational Services
- Network troubleshooting
- Network administration and management (on-site or remote)
- Periodic network health checks
- Special event on-site support
- Custom documentation
- Resident support
- Staffing services / outsourcing
- Systems integration
- Customized services
DOWNLOAD North America Case Study (Telecom)
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Kosmogo Booking & Logistic Software
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BCi Digital Systems Integration
Comprehensive Systems Integration Support:
Early Stage Consulting
Vendor RFI and RFP Support
Budgeting and Detailed Project Planning
Vendor Selection and Solution Design
System Integration and Test Planning
End-to-End Platform Testing
Operations Transition and Training
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Technology Consulting
Our heritage is unrivalled, and over the last 15 years, our staff have served time on both sides of the fence - as engineers and evangelists developing products and solutions, and as architects in broadcasters and media organisations integrating and innovating to provide robust and reliable platforms direct to consumers.
We know that no one country or territory adopts the same approach - and operating with this knowledge has helped us grow and understand how to solve problems in many ways.
Over the years we've helped worldwide brands build class-leading video aggregation, transformation and delivery ecosystems, and developed optimal media delivery strategies designed to reduce the amount of transformation, encapsulation and encryption to best service a vast number of consumer endpoints securely and with the very best video quality.
We live and breath this world, and we'd love to help you work through your technology challenges through our relaxed and friendly approach to technology consulting.
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Consulting and Integration services
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Edge Data Center Services
- Consultations & Solutions
- Site selection based on individual needs
- Strategic and regulatory guidance
- Technical advice on hardware specs and optimal configurations
- Proof of concept (POC) testing
- Procurement & Deployment
- Equipment purchasing
- Transportation and delivery
- Customs clearance assistance
- Equipment installation and system/network configuration
- Network provisioning (Zenlayer’s IP transit is a blended network uses best carriers in each region)
- Monitoring and Maintenance
- 24/7 proactive device and network monitoring
- Custom-built tools that utilize best-in-class network monitoring software such as Kentik and Catchpoint to provide real-time network analysis
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Change Management
THE SECRET SAUCE FOR SOLUTION IMPLEMENTATIONS
Every company has to deal with change processes frequently. New technology, enhanced solutions and improved workflows are being introduced at a breath-taking pace.
Such changes are sometimes decided on and enforced come hell or high water. The human factor is often not taken into account. The result: overburdening and demotivation on all fronts. Refusal and apathy result in increased errors. Moaners gain momentum and slow down the process; sickness rates rise. Finally, technology or workflow solutions are declared as having failed.
Companies that master these challenges secure the successful outcome of projects and the intended ROI. They act instead of reacting. They are capable of taking actions and demonstrate leadership. They know that good Change Management secures the path to success.
INTRODUCTION
Broadcasters are subject to constant change. No other term is so overused as those regarding change. And Change Management is one of them. In order for new technology or workflows to be successful, Change Management is mandatory. Change Management consists of measures and activities intended to implement planned changes in organizations. If technological transition is to be successful, new strategies, structures, systems or practices must be established and implemented. This works particularly well when the people who are involved in such processes are brought on board. Nobody is happy with a “take it or leave it” approach. Companies that are faced with technological changes but do not look out for their employees in the process of implementation are obsolete.
Whoever wants to maximize ROI brings professionals into the company. Their experience in managing change make the difference. This ensures the success of organizational change processes. New technologies and workflow solutions usually imply major changes. Many job descriptions will evolve. Executives and project managers can either sit back and let things happen passively, or be proactive and create the best outcome, thus securing the business case.
CHANGE MANAGEMENT MAKES ORGANIZATIONS SUCCESSFUL
Organizations that look for support for their change processes from the beginning have employees, co-workers and vendors on their side.
Strain, sweat and a few calluses cannot tarnish the joy of team spirit and success. Not only the strong are united on a winning team, all participants pull together. The team that best prepares for the change will succeed. When major changes in businesses are accompanied professionally and strategically from the start, problems can be identified before they arise and thus be averted.
Change Management strengthens project managers and executives. Strong leaders motivate and function as role models. They retain employees, increasing loyalty to the company.
Change Management strengthens team members and co-workers.
Strong employees take on new responsibilities and face challenges with dedication and commitment. Rather than only carrying out instructions, they engage in the change process. They become co-entrepreneurs.
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