The a7C is the smallest and lightest full-frame digital interchangeable-lens camera with optical in-body image stabilisation. Breakthroughs in mechanical packaging and structural design have brought no-compromise full-frame camera performance to a new size and weight class that’s made for powerfully simple still and movie content creation.
Compact Size, Full-frame Power
In combination with an FE 28-60mm F4-5.6 lens, the α7C achieves uncompromising full-frame quality with the world’s smallest and lightest camera and lens system. Compact in size but meeting high expectations for image quality, AF and speed, it’s truly an all-round performer, ready to enhance your creativity wherever you go.
Express yourself to the fullest degreePowerful performance and extraordinary image quality
Despite the compact size of the camera body, which is the world’s smallest and lightest, the α7C delivers the spectacular image quality for both stills and movies that you’d expect from a full-frame camera. Fast, wide and steadfast AF, rapid-fire continuous shooting and a handy vari-angle LCD monitor help capture the action whenever it happens. Buy Sony Sony a7C Compact Full- Frame Camera from UBMS Dubai.
Full-frame imaging in a compact body (Sony Alpaha 7c)Superior light collection means high-quality, low-noise images
Bigger sensors create better images, and the α7C’s (alpha 7 c) full-frame sensor is much larger than the sensors in smartphones, compact digital cameras and similar-sized APS-C interchangeable-lens cameras. The resulting increased light collection allows for professional-quality images with reduced noise, and more retained detail in both shadows and highlights.
Make a difference with a larger sensor
With a full-frame sensor it’s possible to take shots and achieve impressive images that are unique to this format. The α7C’s (Alpaha 7c) sensor is more than twice the size of the sensors found in APS-C cameras of similar body size, and up to 30 times larger than a smartphone sensor, for stunning images with greater depth and detail.
Compact size, easy operation
The α7C was fashioned to be compact, lightweight and portable without compromising genuine full-frame camera performance. This goal was accomplished by developing new mechanical components, such as a space-saving shutter and optical stabilisation unit, along with layout and structural enhancements. UBMS can provide best price for Sony alpha cameras .
Enjoy the full-frame advantage
The α7C’s full-frame sensor does more than just capture more light. Enhanced image depth, dynamic range and detail are all possible thanks to the large sensor and pixel size.
Capture all the beauty of the world
The 24.2MP10 Exmor R™ CMOS sensor works with Sony’s BIONZ X™ engine to deliver superb colour reproduction along with a wide 15-stop dynamic range, and it helps capture details and smooth transitions across all lighting conditions in both stills and movies.
Stunning images, even at fast shutter speeds and in dim light
The alpha 7 c have the larger pixel sizes on the sensor allow for an increased signal-to-noise ratio, for beautiful images with more detail in textures and shadow areas. Noise reduction is particularly effective at the medium- and high-ISO sensitivities required for fast-moving or poorly lit subjects. Standard ISO100-51200 is extendable to ISO50-204800
Lenses to match your stylevast E-mount lens line-up, from wide to telephoto, video and specialised
Whether you’re an amateur or a professional, a photographer or a movie creator, a diverse range of over 50 E-mount lenses is available to elevate your creativity. Compact full-frame lenses provide exceptional low-distortion images, even at wide focal lengths, and allow for beautiful image depth and bokeh. Visit UBMS Dubai Showroom to get more details about Sony alpaha cameras
Expand your movie-making options
Achieve truly artistic movie-making with the superb control, image quality and dimensionality of full-frame.
4K recording for beautiful movie imagery
Shallow depth of field enables bokeh effects, one of the strengths of full-frame cameras. Full-pixel readout without pixel binning allows oversampling equivalent to 6K recording, for clean images with less moiré and jaggies.
Widen your expression with S-Log, HLG15 and Picture Profile options
S-Log3 support captures a wide dynamic range of 14 stops, revealing fine detail in both shadows and highlights in post-production. HLG (Hybrid Log-Gamma)15 facilitates direct HDR playback and workflow, and Picture Profile provides various settings options for capturing images. UBMS is one of the best Sony camera store in Dubai, UAE.
Capture the action as it happens, in beautiful detail
State-of-the-art AF and speedy continuous shooting capability help ensure you won’t miss that important split-second shot. The α7C’s optical image stabilisation unit keeps it steady and blur-free whether you’re shooting stills or movies.
Super-accurate AF finds the subject quickly and keeps it in steady focus
The α7C takes advantage of the same AF advancements as our acclaimed α9, with unique 4D FOCUS for fast subject acquisition and steadfast tracking over a wide area. A total of 693 phase-detection AF points cover approx. 93% of the image area.
Never miss a moment, even with fast-moving subjects
To better capture subjects in motion, the α7C shoots in continuous bursts at up to 10fps16 with AF/AE tracking, and up to 8fps in live-view mode. It also supports silent shooting at up to 10fps with AF/AE tracking.
Depend on persistent subject trackingSony’s smart AI-based Real-time Tracking18 and Real-time Eye AF
Reliable subject tracking translates into more successful portraits. As with previous models, you can aim at the subject and half-press the preconfigured shutter button to start Real-time Eye AF. The α7C also has a new feature that lets you press the AF-ON button to activate Real-time Tracking even when not in AF-C mode, allowing you to use Real-time Tracking immediately. Focus is maintained even when the face is partially obstructed or when the subject is wearing glasses. UBMS can provide best price for Sony Alpha a7C Mirrorless Digital Camera & can ship Sony a7C to all GCC countries (Bahrain, Kuwait, Oman, Qatar, Saudi Arabia ) & African Countries .
Animal portraits in perfect focusReal-time Eye AF for Animals19 tracks and focuses on animals’ eyes
Taking successful still shots of pets and other animals is much easier with Sony’s cutting-edge algorithm-based AF. Fast, precise automatic detection and tracking of an animal’s eyes, rather than the tip of the nose or the whiskers, keeps everything in clear focus – simply leave it up to the camera. It works dependably even when an obstacle comes into view or when the camera’s horizontal/vertical orientation changes.
Reliable handheld still shots and moviesZoom in, grab close-ups and capture night scenes with greater clarity
The α7C’s optical 5-axis image stabilisation unit compensates for five types of camera shake with no loss of image quality, even when shooting without a gimbal or when shooting in the dark. These are [1, 2] angular shake (pitch and yaw) that tends to occur with a telephoto lens, [3, 4] shift shake (X and Y axes), noticeable as magnification increases, and  rotational shake (roll on Z axis), which affects nighttime shots and video
Full-frame image quality for movie creators
The α7C’s side-opening vari-angle monitor can be easily viewed, for example, even when a mic is attached, a gimbal is used, or when shooting from various positions. In addition, headphone and mic jacks allow you to use your favourite equipment. Plus, the large-capacity battery allows for extended shoots. All in all, the α7C is perfectly suited for vloggers and other creators.
Movie production made easyCompact, lightweight and portable even with optional grip accessories
The side-opening LCD monitor makes self-vlogging easy, an optional grip and mic combination21 is perfect for cable-free vlogging, and digital mic support provides extra-clear sound. Popular vertical-format video is also supported, using metadata to allow vertically recorded footage to be replayed and edited in the vertical position without needing to rotate it first.
Grip accessories for a quick, high-level vlog setup
The optional GP-VPT2BT Bluetooth® grip controls recording and zoom operations, and doubles as a tripod for hands-free shooting. A customisable button and easy camera angle adjustment make it perfect for efficient shooting.
Clear 2x zoom for flexible shooting options
Sony’s Clear Image Zoom maintains subject resolution with almost no deterioration of image quality. Even single-focus lenses can be used as zoom lenses, with up to 2x zoom magnification.
Digital audio interface for clear sound recording
When using Sony’s ECM-B1M Shotgun Microphone or XLR-K3M Adaptor Kit via the MI (Multi Interface) shoe, audio is transmitted as a digital signal, for high-quality sound recording without deterioration or extra audio cables.
Fine-tune AF Subject Shift Sensitivity to maintain steady focus or allow focus shift
AF sensitivity is adjustable for situations with multiple subjects in motion. Levels range from “1. Persistent” to maintain stable focus on the original subject, to “5. Sensitive” to switch easily to other subjects.
Use AF Transition Speed to control how fast the focus shifts
When autofocus does shift from one subject to another, you can specify the speed of the transition. Seven levels are available, from smooth, leisurely transitions to fast shifts in focus.
Slow-motion and fast-motion shootingIn-camera recording up to 5x slower or 60x faster than real time
Varying the pace of footage is an extra creative element you can add to movies, and the α7C’s S&Q mode24 makes it easy. It supports high-speed full HD recording at 120fps, and both slow-motion and fast-motion effects are possible in camera, with frame rates ranging from 1-120fps . The resulting footage is up to 5x slower or 60x faster than real-time action.
Easy visual effects for movies
Picture Effect, Creative Style and Picture Profile features are a simple way to widen your creative expression when shooting movies. They provide a wide variety of visual effects and settings, from entry-level to professional. Picture Effect and Creative Style let you leave things to the camera, so there’s no need for post-production grading.
Side-opening LCD monitor for flexible operation
The 921-thousand-dot 3.0-type touch panel rotates 176° horizontally and 270° vertically. Use Touch Focus to shift focus instantly, or Touch Shutter to focus and capture still images with a single touch to the screen.
Easy battery charging even when shooting
The large-capacity Z battery tucked into the α7C’s compact body can take advantage of a USB power supply. A USB Type-C® cable is all you need for charging, and you can shoot while you’re charging.
Sturdy dust- and moisture-resistant construction
Lightweight, high-rigidity magnesium alloy is used for the camera’s top, front and rear covers, and sealing is provided throughout the body to minimise dust and moisture entry.
Remote shooting from mobile devices and PCs
The α7C’s Wi-Fi® capability makes it easy to set up remote shooting. Set up your camera at a distance and take selfies or vlog footage, using a PC, smartphone or tablet to preview, adjust settings, and operate the shutter.
Quick data transfer to mobile devices for social-media sharing
Photos and videos can be transferred directly to smartphones and tablets on the spot, for easy viewing, sharing and storage via 2.4 or 5GHz Wi-Fi®. One-touch transfer is possible for certain devices, with QR-code connections for others.
Imaging Edge Desktop
Elevate your photography with Imaging Edge Desktop applications. Use the “Edit” function to develop RAW data into high-quality photos for delivery. Get the best from Sony RAW files, and manage your productions more efficiently
Imaging Edge Mobile™ app and Movie Edit add-on for more convenient movie-making
Using the α7C’s built-in Wi-Fi®, shutter release and movie recording can be controlled from a smartphone or tablet, and image data can be transferred wirelessly. The Movie Edit add-on corrects camera shake after shooting