IABM Future Trends Channel
An online launch pad for innovation with a packed agenda of presentations that explore up-and-coming technology and business trends and how they will segue from today’s environment.
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Live - 14 September
Live - 21 September
Live - 28 September
AI/ML & Analytics
AI/ML adoption in Broadcast and Media is accelerating, driven by the desire to automate routine workflows and to gain increasing insights into audiences, with most applications currently in content management. Data is playing an ever more central role in every segment of the BaM Content Chain® - and is set only to increase in importance.
The Data Week will focus on data-driven media, including innovative AI and ML solutions to create, manage and deliver content as well as analytics solutions enabling informed decision-making at media organizations. What does the future hold?
Artificial Intelligence - Updated July 2020
IABM Media Tech Trends reports annually track the adoption of specific emerging technologies within the Broadcast and Media sector. The purpose of these reports is to enable member companies to better understand the drivers of emerging technologies’ adoption within customer organizations. This should provide member companies more tools to better address the challenges lying ahead, from new product development to marketing strategy. These reports contain a discussion on the state of adoption of the emerging technology in Broadcast and Media as well as an analysis of significant customer deployments.
IABM Future Trends Live Data Event
This live session will focus on data-driven media, including innovative artificial intelligence and machine learning solutions to create, manage and deliver content as well as analytics solutions enabling informed decision-making at media organizations.
We ask our panelists about how the Covid19 pandemic has influenced the adoption of AI/ML in the media industry, which applications of AI/ML tech and data-driven tools have gained momentum recently.
We look at how AI/ML and data-driven tools have helped content creators deal with pressures on financials and workloads along with how these tools can help media companies to sift through archives in a preiod of content shortage.
We finish with looking at how investment in data capabilities helps media companies better understand users of their direct-to-consumer offerings.
The event will also feature a Case Study – How the SF Giants Further Fan Engage by using AI featuring Logan Ketchum Director of Sales and Strategic Partnerships at Veritone and Paul Hodges Vice President of San Francisco Giants Productions.