Atlas - IABM Single BaM Product

Atlas - IABM Single BaM Product

ATLAS

ATLAS

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Our industry-leading and award-winning cloud-based active metadata management platform, Atlas, includes a flexible and extensible data model using automated processes to unify, cleanse, organise and harmonise disparate sources of descriptive metadata.


MetaBroadcast utilises industry leading data science techniques and proprietary algorithms to accelerate filtering and classification of ingested metadata. Machine learning and artificial intelligence streamline ID matching, metadata enrichment and content healing.


In addition, customers can access Atlas’ index and search capabilities to review MetaBroadcast’s data warehouse to enhance metadata within their own CMS. Atlas simultaneously processes millions of data fields in near real-time; and is easily integrated with 3rd party platforms.


The efficiency and accuracy of our Atlas gives customers the confidence that we can continuously adapt to their market-driven requirements and empowers them to maximise audience awareness of all available content.


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