Ibm Video Recommendations - IABM Single BaM Product

Ibm Video Recommendations - IABM Single BaM Product

IBM Video Recommendations

IBM Video Recommendations

no-product

Increase video views and video consumption by delivering relevant videos to users, increasing ad impressions and advertising revenue.


IBM Video Recommendations enables Clients to generate personalized video streams to web and mobile audiences on a one-to-one level, create custom business rules to control video programming, run campaigns for branded and sponsored content and track audience video consumption. It also provides clients with access to video metadata that has been extracted by IBM Video Analytics.


The service includes aspects like automated data structuring, enabling clients to extract and amplify video metadata. This AI-enriched metadata is then structured and used to build taxonomies that help drive the recommendations engine utilizing algorithms to surface recommended video assets to online audiences. The platform also has tools that publishers can use to create and manage custom business rules to control what content is recommended to audiences, and target users based on criteria like the content they are watching or where they are located.


A dashboard is also provided, tracking consumption along with content supply and demand analysis. It also provides tools to create custom business rules for targeted programming, and management tools to run sponsored campaigns.


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