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AP Playbook

Supply chain management and orchestration

Founded in 1846, the Associated Press today remains the most trusted source of fast, accurate, unbiased news in all formats.  Following the success of ENPS, more recently we launched cloud-hosted AP Playbook, an editorial planning solution to manage tasks and assignments and to plan coverage across many different output channels.  Originally conceived for the AP’s own newsteams, Playbook has been used for two years by all AP’s 1000+ journalists in over 250 locations around the world.  Filter and display planned news coverage by newsroom, channel, platform, category, journalist in real time.  Maximise your newsroom activity by giving journalists access to the system via the Playbook app.  A growing number of news organisations – broadcasters, publishers, print titles – are turning to AP Playbook.

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