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AR³ Football

Production graphics and CG

AR³ Football enhances football broadcasts by adding Augmented Reality into live football matches and creating a more appealing and entertaining experience for fans and viewers all over the world.


AR³ Football is capable of generating state-of-the art virtual crowds (for matches with no audience in the stands), virtual cam carpets to insert advertising material, tied to the field and augmented reality graphics, like heatmaps and “man of the match” infographics.




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