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Encoding and multiplexing for distribution and re-distribution

LCEVC is being developed by MPEG, following rigorous performance and visual quality tests, with IP contributed by V-Nova. It provides an additional layer of compression efficiency to any existing or future video codec. LCEVC offers higher quality at lower bitrates to any video distribution workflow, whilst reducing processing power and costs.

Business Benefits

  • Reduce Churn –Better video quality and increased resolutions at the same bitrates drive up Quality-of-Experience and customer satisfaction, increasing viewing times for improved ad-monetisation and significantly reducing subscriber churn

  • Increase Reach – Enables stable video delivery at lower bitrates than ever before (as low as 100kbps) – meaning viewers can be reached over the most limited networks

  • Reduce Delivery Costs – Storage and CDN delivery costs can be cut by up to 80%

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